Home / Press Releases / Casio Showcases Adventure Timepieces At Outdoor Retailer Summer Market 2018

Casio Showcases Adventure Timepieces At Outdoor Retailer Summer Market 2018

DOVER, N.J.July 20, 2018 /PRNewswire/ — To continue bringing the most functional timepieces to outdoor adventurers, Casio America, Inc. is proud to again take part in the Outdoor Retailer Summer Market 2018 in Denver, Colorado, from July 22-26. Attendees will have the opportunity to experience Casio’s timepieces booth on the convention floor and in the great outdoors. During the July 22nd Demo Day Experience at Confluence and Commons Park in Downtown Denver, attendees can experience Casio’s timepieces firsthand by visiting Casio’s booth (#D511) and participating in treks guided by ViewRanger. From July 23-26, Casio will be onsite at the Colorado Convention Center for the official start of the summer market and attendees can see demos in the Company’s booth (#44154 – Upper Level).

“At Casio, we know how important it can be for outdoor enthusiasts to have the latest gear for their adventures, which is why we continue to strive to provide a range of technologies for every activity,” said David Johnson, Vice President of Casio’s Timepiece Division. “When it comes to staying connected and having gear that is built for toughness, Casio’s PRO TREK and G-SHOCK timepieces can’t be beat, and we are thrilled to be at Outdoor Retailer again to show off our versatile portfolio to the industry.”

A Smart Watch for the Outdoors
This season, Casio has expanded its popular PRO TREK Smart Outdoor timepieces with the addition of the WSD-F20A. This rugged and connected timepiece offers the hallmark features outdoor enthusiasts have come to know and rely upon, but at a lower, more affordable price point. Powered by the Wear OS by Google operating system, users can tap into low-power GPS and full color maps with navigation even when the watch is offline. The WSD-F20A supports a wide range of outdoor and water activities and can be used in areas without cellular service, freeing up users to fully enjoy their adventures.

Designed with indigo accents, a soft black urethane band and buckle, button guards, a protective bezel, and three large side buttons, the WSD-F20A offers enhanced design and operability, making it an essential piece of everyday gear. The WSD-F20A also features water resistance up to 50 meters, military standard 810G durability as well as an altimeter, barometer, compass, activity tracker and more.

MASTER OF G for Rugged Wear
Sometimes situations require adventurers to push beyond their limits, to be strong and invincible. Whether on water, on land or in the air – they can always rely on the G-SHOCK MASTER OF G series, even under the most extreme conditions. The watches not only impress with their pure toughness and innovative features such as Triple Sensor technology (altimeter/barometer, thermometer and digital compass), but also through their sporty look.

In particular, the MASTER OF G RANGEMAN GPRB1000 solar GPS comes equipped with premium features such as Triple Sensor technology, mud resistance and low-temperature resistance. In addition, the GPRB1000 is capable of GPS navigation to guide adventurers during their outdoor activities. It also incorporates a new dual task display that can show current time, date and world time split with the user’s choice of navigation path, barometric graph or sunrise/sunset data. Additionally, using Bluetooth®, the watch pairs with a smartphone to connect with the G-SHOCK Connected app, allowing the user to create routes or manage log data in the app. Each timepiece boasts a carbon fiber insert band, stainless steel black IP buckle and bezel, sapphire glass crystal, high-contrast MIP (Memory In Pixel) display and super LED backlight, as well as 3,300 almanac points for accurate tide and moon data. In a first for G-SHOCK, the watch also features a ceramic case back, which supports wireless charging and high sensitivity GPS reception. Lastly, it features water resistance up to 200 meters, daily alarms, stopwatch and countdown timer, and more. 

For more information on Casio’s PRO TREK collection of timepieces, please visit https://wsd.casio.com/and https://protrek.casio.com/. For information on G-SHOCK timepieces, please visit www.gshock.com.      

About PRO TREK Smart
Casio’s PRO TREK Smart line of watches is geared for outdoor enthusiasts. Powered by Wear OS by Google, these timepieces are equipped with a variety of features ideal for outdoor adventures including GPS, Location Memory, Moment Setter, and more. These timepieces also boast Casio’s Triple Sensor technology, in addition to a dual-layer LCD and water resistance. Casio’s PRO TREK Smart line offers rugged, stylish and versatile timepieces with features that enhance any outdoor experience. For additional information on Casio’s PRO TREK Smart line of timepieces, please visit:http://wsd.casio.com/us/en/  

About G-SHOCK
CASIOs shock-resistant G-SHOCK watch is synonymous with toughness, born from the developer Mr. Ibes dream of creating a watch that never breaks. Over 200 handmade samples were created and tested to destruction until finally in 1983 the first, now iconic G-SHOCK hit the streets of Japan and began to establish itself as the toughest watch of all time. Each watch encompasses the 7 elements; electric shock resistance, gravity resistance, low temperature resistance, vibration resistance, water resistance, shock resistance and toughness. The watch is packed with Casio innovations and technologies to prevent it from suffering direct shock; this includes internal components protected with urethane and suspended timekeeping modules inside the watch structure. Since its launch, G-SHOCK has continued to evolve, continuing to support on Mr. Ibes mantra never, never give up.” www.gshock.com

About Casio America, Inc.
Casio America, Inc., Dover, N.J., is the U.S. subsidiary of Casio Computer Co., Ltd., Tokyo, Japan, one of the world’s leading manufacturers of consumer electronics and business equipment solutions. Established in 1957, Casio America, Inc. markets calculators, keyboards, digital cameras, mobile presentation devices, disc title and label printers, watches, cash registers and other consumer electronic products. Casio has strived to fulfill its corporate creed of “creativity and contribution” through the introduction of innovative and imaginative products. For more information, visit casio.com/home.

 

SOURCE Casio America, Inc.

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