Collaborating with Leading Name in Triathlon, OGIO Partners with IRONMAN for Custom Bag Collection
Salt Lake City, UT (July 1, 2014) – IRONMAN® athletes can now rely on the OGIO brand for a durable, lightweight collection of all-purpose bags for all of their race day, training and lifestyle needs. The IRONMAN by Ogio Collection consists of 7 total pieces and includes transition bags, backpacks, luggage and a briefcase.
“The collaboration with IRONMAN is monumental for the OGIO brand and is the next step towards our ongoing commitment to cater to endurance athletes with high quality bags,” says Mark Talarico, VP of Endurance at OGIO International. “We are thrilled to be an official supplier of IRONMAN and to provide a collection of bags that reflect the spirit of IRONMAN: Durable, tough and ready for the long haul.”
“We wanted to partner with a brand that combined a stylish, intelligent design with durability and reliability, and OGIO is the perfect fit,” said Carola Ross, Chief Sales Officer for IRONMAN. “Their bags boast a vibrant look while offering great carrying capabilities and organization to our athletes who demand so much of both during IRONMAN events and in their every day lives.”
The Flagship M9 transition bag is designed to organize and protect an athlete’s full compliment of gear. It’s crafted with extremely high tensile strength light weight fabric and features 2 crush proof tech vaults, multiple storage pockets, a huge wet/dry area for wetsuits, external helmet storage and a stowaway rain cover ($159.95). The collection also features the Newt M15 backpack ($89.99), Terminal M22 luggage piece ($149.99), M2 training bag ($49.99), and other bags for training and everyday use.
Now athletes who have crossed the finish line or who are still in training can wear the IRONMAN® brand proudly with the new IRONMAN by OGIO Collection.
To view the entire Endurance collection of bags, visit www.ironman.com, the merchandise tent at all US IRONMAN® Events or www.ogio.com. For the latest updates and news about OGIO, visit https://www.facebook.com/
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About OGIO
OGIO International was born 25 years ago with the invention of the Locker Bag, the first innovative “fit to gym locker bag” designed to keep fitness enthusiasts on the go and organized. That heritage evolved over the years as OGIO continued to design uniquely styled sports performance bags. OGIO’s current Endurance collection was specifically designed for triathletes, runners, cyclist and fitness enthusiasts and combines the ultimate in light weight yet durable materials with intelligent designs that offer the perfect combination of protection, comfort and organization. As a result of the innovative designs of the Endurance collection, OGIO is the official bag of choice for professional cycling teams Belkin Pro Cycling and Jamis, Hagens-Bermen US.
