LEADING DISTRIBUTOR GROUP LAUNCHES NEW REMOTE START BRAND

Written by Ben

August 3, 2018

SEATTLE, WA, July 24th 2018 – The Elite Distributor Alliance (EDA) is partnering with Firstech, makers of Compustar and DroneMobile, on the launch of “NuStart,” a new brand of remote start solutions reserved exclusively for EDA members.

NuStart will feature a unique lineup of remote starter kits, ranging from traditional, analog systems to digital, web programmable systems. Each remote starter kit will include two close-range remotes, and can be easily upgraded using any one of NuStart’s RF remote kits– all of which offer extended range and water-resistant remotes.

Furthermore, NuStart’s digital remote start systems will support Firstech’s award-winning smartphone control solution, DroneMobile. As part of the NuStart launch, EDA and Firstech are enforcing a strict policy against online sales of NuStart in order to preserve dealers’ profitability in the remote s tart category. “Dealers need to be protected from online predatory pricing; installation services need to be valued; and technology needs to be packaged into remotes that look and feel great,” said EDA Executive Director, Jim Warren.

Early response to NuStart’s launch has already been immensely positive, with one distributor sharing, “NuStart combines state of the art engineering with the smart go-to-market strategy our customers are looking for. NuStart is going to be huge.”

Participating dealers will gain access to NuStart marketing materials and hands-on training by Firstech’s awardwinning technical staff. Additionally, Firstech has developed a 6-foot tall free standing product displays to solidify NuStart’s brand presence in dealers’ stores. Dealers interested in learning more about NuStart can visit www.nustartauto.com/become-a-dealer.

Firstech is an award-winning connected car company from Seattle, Washington. The company was founded in 1995, primarily focusing on aftermarket remote car starters and security systems. Firstech has been voted the “Top Vendor in Security, Safety, and Convenience” products by the Mobile Electronics Retailers Association of America in 2014, 2015, 2016, and 2017. www.firstechllc.com.

EDA is a high integrity, member-owned buying group serving the 12-volt specialists throughout the United States. With over 7,000 active customers, EDA is the largest 12-volt buying group servicing the unique needs of distributors. www.elitedistributoralliance.com.

 
 

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