CES 2023Press Releases

heat it™: The Ingenious Insect Bite Solution America’s Been Itching For

Mosquitoes, bees, wasps and horseflies beware: heat it™, the ingenious, one-of-a-kind insect bite healer that’s taken the European market by storm, is coming to the USA.

heat it, designed and made by the German parent of heat it USA, is a truly one-of-a-kind smartphone- powered insect bite healer. It relies on a medically proven active principle: Applying a momentary burst of hyperthermia (about 124˚ F) to the bite decreases the itch- or sting-causing histamines released by the body’s response to the bite, and also acts as a counter-irritation on the nerve stimuli. The result is almost immediate relief of the itch from a mosquito bite or the sting from a bee, wasp or horsefly bite. And it does this without the use of drugs or chemicals.

–Retailers and media members can get a free sample at heat it’s booth —

While heat it isn’t the only device to use hyperthermia to treat insect bites, it is the only one powered by iPhones or Android smartphones. And using a smartphone isn’t just smart; it’s ingenious! Here’s why: Other devices require the use of disposable batteries, which makes them bulky, causes the consumer to waste money on batteries, and entails the environmental issue of battery disposal.

In contrast, the ultra-compact heat it conveniently goes anywhere the user goes. (Many users just clip the 3 gram device to their keychain.) When an insect bite occurs, the user simply plugs the heat it into the smartphone’s charging port, activating the heat it app. The user then places the heating tip of the heat it on the bite, and within seconds the app indicates that the treatment has been successfully completed. Seconds later, the bite victim will begin to experience significant relief. And its energy drain is minimal: With a full smartphone battery, up to 1,000 treatments are possible.

heat it is loved already by over 250,000 consumers in Europe. Its average rating on more than 10,000 Amazon, Google Play and the Apple Appstore reviews is 4.7 out of 5 stars.

“European consumers have come to see that hypothermia-based devices are the most effective way to treat insect bites, and that heat it is clearly the ultimate hypothermia-based insect bite healer,” said Lukas Liedtke, inventor of heat it and Managing Director. “We’re confident that North American consumers will love heat it’s exclusive combination of effectiveness and portability just as much as European consumers do.”

heat it offers numerous personalized settings, including a kid’s mode that allows it to be safely used for children as young as 4 years. Designed for self-application from 12 years and up, it comes in both Android and iOS (iPhone) versions.

For more information on heat it, please visit: www.just-heat-it.com

Ben

I am the owner of Cerebral-overload.com and the Verizon Wireless Reviewer for Techburgh.com. My love of gadgets came from his lack of a Nintendo Game Boy when he was a child . I vowed from that day on to get his hands on as many tech products as possible. My approach to a review is to make it informative for the technofile while still making it understandable to everyone. Ben is a new voice in the tech industry and is looking to make a mark wherever he goes. When not reviewing products, I is also a 911 Telecommunicator just outside of Pittsburgh PA. Twitter: @gizmoboaks

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