Morphy Richards Embarks on Global Innovation with World’s First Ductless Portable AC for Athletes During Paris Olympics
Morphy Richards is set to launch a groundbreaking new product – the world’s first certified ductless portable air conditioner. Prior to its official launch, this innovative product is already bringing cooling air to athletes in the Paris Olympic Village during the hot summer days.
Following its brand upgrade, Morphy Richards is introducing an array of new products in 2024, with the ductless portable air conditioner being a notable highlight. Adhering to their mission of “Innovate for enlightening progress,” Morphy Richards aims to enrich people’s lives with more joy by blending human-centric insights with smart design. The innovative portable air conditioner will make its debut on Kickstarter in early September this year and will also feature at the IFA Tech Show 2024 in Berlin. This dual unveiling will showcase Morphy Richards’s robust capabilities in product development and innovation, epitomizing the brand’s philosophy of “Smart Ideas.”
In light of the news that the Paris Olympic Village lacks built-in air conditioning, Morphy Richards expedited the production of a batch of these portable units to ensure athletes can rest and recharge comfortably. A representative from the Iceland Olympic Committee noted, “Morphy Richards’s portable air conditioner is making all the difference for us on the hottest days!”
Morphy Richards’s timely intervention demonstrates their commitment to elevating the quality of life and supporting athletes in achieving peak performance. This initiative underscores Morphy Richards’s dedication to innovation and their ability to respond swiftly to global needs, and once again proves its strength as an innovator in the consumer technology sector to the industry and consumers.
Founded in the UK in 1936, Morphy Richards is renowned for its innovative and stylish small home appliances. Crafted by seamlessly blending cutting-edge technologies with smart ideas, Morphy Richards’ innovative small appliances deliver heartwarming and delightful product experiences to countless households across more than 30 countries. Next, Morphy Richards will enter more global markets through the inheritance of classic products and the development of innovative new products.
