Camera Lens
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Press Releases
Viltrox Launches Ultra-Compact AF 26mm F2.8 EVO Pancake Lens
Viltrox today announced the launch of its AF 26mm F2.8 EVO, a compact full-frame autofocus pancake lens designed for everyday carry and photography. Well suited to street photography, architecture, environmental portraits, travel, and visual storytelling, the AF 26mm F2.8 EVO is an ideal companion for creators who value great portability, dependable image quality, and intuitive handling in a lightweight full-frame…
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Press Releases
Viltrox Introduces AF 35mm F1.2 LAB N FE: Flagship Performance with a Refined Control Experience
Viltrox today announces the launch of its AF 35mm F1.2 LAB N FE, a full-frame ultra-large-aperture autofocus prime lens for Sony FE mount cameras. Designed to coexist alongside the original AF 35mm F1.2 LAB, the new version builds on its proven performance while introducing a more streamlined appearance without a display. It’s paired with a traditional aperture ring featuring marked…
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Press Releases
Viltrox Unveils New 35mm and 55mm F1.8 EVO Lenses for Sony FE and Nikon Z Mounts
Viltrox today announced two new additions to its EVO lens lineup: the AF 35mm F1.8 EVO and AF 55mm F1.8 EVO, available in both Sony FE and Nikon Z mount systems. The new lenses will be showcased at NAB Show 2026 in Las Vegas, where Viltrox will present its theme, “Expanding the Viltrox Imaging System — From Photo to Cinema,” highlighting its…
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Press Releases
Viltrox Launches AF 16mm F1.8 L for Full Frame
Following its entry into the L-Mount Alliance, Viltrox today announces the release of the AF 16mm F1.8 L, the company’s first autofocus lens for L-Mount systems. This milestone lens demonstrates Viltrox’s commitment to photographers and filmmakers working within the L-Mount ecosystem, by delivering high-performance optics, advanced autofocus, and professional-level control. Download high-resolution images and MS Word versionUltra-wide 16mm view and…
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Press Releases
poLight ASA Launches MLens® Off-The-Shelf Lenses Delivering Tunable Optics Focusing Capabilities for Industrial Machine Vision Applications
poLight ASA (OSE: PLT) today announced its new MLens® off-the-shelf (OTS) portfolio of M12 focusing camera lens for industrial machine vision applications. Based on the company’s ultrafast, ultralow power consuming TLens® tunable optics technology, these new lenses enable design engineers to rapidly set and change object/focal distances to accommodate different scenarios. MLens® in 6mm and 7.5mm focal lengths are available for…
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Press Releases
Classic, Cinematic Style, Modern Performance: Thypoch’s New 21mm f/3.5 M Mount Lens
Thypoch’s New Ksana 21mm f/3.5mm lens revisits the classic warmth and intimacy of rare and respected lenses in the 1970s, but brings them up to date, in an accessible modern format. Despite its ability to capture crisp detail all the way from portrait to landscape, and from wide angle to close focus, this lens is ultra-compact and lightweight. Epoch Coating…
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Press Releases
Viltrox AF 35mm F1.2 LAB Z Launch Ends Year With a Milestone
Viltrox is pleased to announce the release of the AF 35mm F1.2 LAB Z, a flagship wide-aperture prime that not only further highlights the company’s optical mastery, but also completes its Nikon Z autofocus ecosystem. This milestone marks years of steady development at Viltrox, and lets Nikon Z creators know that one of the most comprehensive third-party lens systems is…
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Press Releases
Viltrox Unlocks Full Imaging Ecosystem for Creators, with Special Seasonal Pricing
Viltrox is pleased to announce exclusive sitewide savings on the company’s acclaimed LAB, Pro, EVO, Air, Raze, and EPIC lenses, plus lighting and monitoring products, celebrating a decade of innovation in imaging technology. These special Black Friday prices will only be available from November 20th to December 1st, 2025. As the festive season approaches, Viltrox invites creators worldwide to…
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Press Releases
Sony Electronics Expands the G Master Series with the Versatile FE 100mm F2.8 Macro GM OSS
Sony Electronics releases the FE 100mm F2.8 Macro GM OSS (SEL100M28GM), the new medium telephoto macro lens in the G Master™ series, compatible with α™ (Alpha™) E-mount cameras, featuring 1.4x magnification, advanced stabilization, and intuitive handling. “We’re on a constant mission to expand creative possibilities for visual storytellers, and the FE 100mm F2.8 Macro GM OSS fulfills that by going beyond…
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Press Releases
Viltrox Launches AF 50mm F1.4 Pro FE: Uncompromising Full Frame Large Aperture Lens
Viltrox is delighted to announce the launch of the AF 50mm F1.4 Pro FE large aperture lens, which offers efficiency, durability and beautiful professional image quality. Versatile and powerful, the Viltrox AF 50mm F1.4 Pro full-frame lens offers stunning pro-grade resolution, a bright F1.4 aperture, fast autofocus, comprehensive control buttons, a reliable weather-sealed body, and exceptional video performance. Classic 50mm…
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