Cognitive Processor XR

Press Releases

Sony Electronics Announces Pricing and Availability for 2023 BRAVIA XR Television Lineup

 Sony Electronics Inc. today revealed North American pricing and availability for the new 2023 LED and OLED television models, announced earlier this year. The highly anticipated 2023 BRAVIA XR TVs have the updated Cognitive Processor XR, featuring the all new XR Clear Image on select models which improves noise reduction and clarity with motion, reducing blur and creating scenes bursting with action. Additionally,…