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Press Releases

DISH Media Launches PerformXP, Delivering Cross-Platform Scale, Targeting Efficiency and Real-Time Reporting to the Performance Market

 DISH Media today launched PerformXP, a cross-platform, impression-based solution for performance advertisers. PerformXP offers a seamless solution for performance advertisers to execute digital media buys across both STB and CTV inventory via one insertion order. Focused on delivering clients the necessary data for targeted outcomes and attribution, this solution facilitates real-time reporting across all inventory, empowering buyers to more effectively measure…