INSTEROID Concept Car

Press Releases

Hyundai Motor Brings Retro Arcade Fun With INSTEROID Concept Car to gamescom 2025

 Hyundai Motor Company is making its debut at gamescom 2025, becoming the first automotive company to claim a solo spot in the ‘Retro & Family Area’ with its self-developed ‘INSTEROID Retro Arcade’ game, which combines vintage gaming charm with automotive innovation. Hyundai Motor will operate a dedicated booth in the ‘Retro & Family Area’ at Koelnmesse in Cologne, Germany, from August 20–24. The…