Jim Beam
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The Bar
JAMES B. BEAM DISTILLING CO. LAUNCHES “BEAM PRIVATE BARREL CLUB” – THE DISTILLERY’S FIRST CONSUMER SINGLE BARREL PROGRAM
The James B. Beam Distilling Co., home of the world’s number one bourbon, Jim Beam®, is excited to announce the launch of the Beam Private Barrel Club, a community of whiskey fans and enthusiasts who, for the first time, can buy and personalize their own single barrel directly from the distillery, creating an entirely new way to experience the iconic distiller.…
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The Bar
JIM BEAM ANNOUNCES THE RE-LAUNCH OF JIM BEAM BLACK®
Jim Beam, the world’s number one bourbon and enduring American icon, proudly unveils the re-launch of Jim Beam Black®, now featuring an enhanced premium liquid, aged for seven years. This refined expression boasts a captivating profile with enticing notes of caramel, vanilla, and rich oak, delivering a smooth and gratifying experience for bourbon enthusiasts worldwide. Jim Beam Black Jim Beam Black,…
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Press Releases
JIM BEAM® LAUNCHES NEW GLOBAL BRAND CAMPAIGN: PEOPLE ARE GOOD FOR YOU
Jim Beam, the world’s number one bourbon and enduring American icon, announces the launch of its new global brand campaign to celebrate the notion that “People Are Good For You.” The campaign, which includes a new website and advertising, accompanied by the rollout of a new visual identity and packaging, kicks off the brand’s strategy to reinvigorate and drive an…
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Press Releases
JIM BEAM® WANTS TO SPONSOR YOUR RECREATIONAL SPORTS TEAM WITH SPIRITS, SWAG AND A COACHING SESSION WITH BASEBALL CHAMPION AND ALL-STAR NICK SWISHER
Recreational sports leagues are back and in full effect this summer! Whether your team is playing kickball or bowling strikes, Jim Beam is here to give your squad a much-deserved refresh as you reunite to take on the upcoming season. Jim Beam Rec Refresh Starting today, rec sports teams anywhere in the U.S. can visit JimBeamRecRefresh.com for a shot at winning a…
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Press Releases
Jim Beam® Releases Limited-Edition Jim Beam Black® Bottle For 43rd Ryder Cup
As a proud official sponsor of the Ryder Cup, Jim Beam® is releasing a limited-edition bottle of Jim Beam Black® Kentucky Straight Bourbon Whiskey designed exclusively for the event taking place this week. This bottle of premium bourbon will capture the elegance and grandeur of the esteemed Whistling Straits Golf Course, which is beautifully sculpted into the Wisconsin coastline. Jim Beam Black Ryder…
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Press Releases
Jim Beam® Launches Jim Beam® Orange, Offering A Juicy And Bright Twist To A Highball Cocktail
Jim Beam® has officially announced its newest product available in the bourbon aisle this summer: Jim Beam® Orange. Jim Beam Orange combines a juicy, bright orange flavor with Kentucky Straight Bourbon Whiskey to give a light and bright twist to simple summer cocktails such as a Jim Beam Orange Highball. Jim Beam Orange Highball Jim Beam Orange perfectly combines the…
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Press Releases
Jim Beam® Releases Refreshing Ready-To-Drink Highball Cocktails Just In Time For Summer As The Perfect Alternative To Beer
This spring, Jim Beam® is shaking up the canned beverage aisle by launching two ready-to-drink cocktails made with a bourbon base: the Jim Beam® Classic Highball and the Jim Beam® Ginger Highball. The canned cocktails are the latest innovation from the world’s No. 1 bourbon that offers drinkers a refreshing, convenient alternative to beer – the perfect drink for cookouts,…
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Press Releases
Jim Beam Launches ‘Lineage’ – A Father and Son Collaboration
FRANKFORT, Ky., Oct. 22, 2020 /PRNewswire/ — Jim Beam® Bourbon, the number one selling bourbon in the world, has announced the launch of Lineage – a batched premium expression created by seventh-generation Beam Family Master Distiller, Fred Noe, and his son, Freddie. The one-of-a-kind whiskey will be available to purchase in the global travel retail early 2021 for $250 (USD). Encompassing eight generations of expertise, knowledge…
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TOP 6 SPIRITS BRANDS ON SOCIAL MEDIA
Spirits are part of humanity’s culture. Throughout human history, the distillation of such drinks is a huge part of a place’s trademark. Being a traditional industry, it would make sense that in the age of Facebook likes and the push to buy youtube comments, spirits would not have a place in this modern age. That’s not the case at all.…
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Press Releases
Jim Beam Unveils First-Ever Artificially Intelligent Decanter
CHICAGO, Nov. 29, 2017 /PRNewswire/ — Jim Beam, the maker behind the world’s best-selling bourbon and last year’s groundbreaking Jim Beam® Apple Watch, is making history yet again, taking its knack for innovation to create the first-ever “smart decanter.” A “HomeBar” engineered with more than 200 years of bourbon know-how, “JIM” is advancing the technology of shot pouring and drinking, providing bourbon lovers a…
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