Kid Trax Toys

Press Releases

Kid Trax Toys Partners with Ford Motor Company to Recreate a Tot-Sized Version of the Iconic Ford Bronco

Kid Trax, a brand of Dorel Industries, Inc. (TSX: DII.B, TSX: DII.A), today announced a unique partnership with Ford Motor Company to celebrate the return of the iconic Ford Bronco. Available today, a kid-sized version of the legendary 4×4 SUV will hit the streets (or sidewalks!) to provide Ford enthusiasts, parents, and their young adventurers with an interactive vehicle designed…