Malibu Rum
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Press Releases
MALIBU® PARTNERS WITH DOLE® FOR NEW READY-TO-DRINK COCKTAILS
Malibu has partnered with Dole to introduce Malibu & Dole Ready-to-Drink Cocktails – a new Ready-to-Drink line with Dole® coming early 2026. Malibu & Dole Ready-to-Drink Cocktails Inspired by the popular pairing of Malibu and Dole pineapple juice, which mixed together is the #1 way people enjoy Malibu1, this iconic collaboration brings the summer mindset year-round in a convenient format. The new range captures the coconut essence of Malibu made with real…
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The Bar
CLOCK OFF! MALIBU PARTNERS WITH BRIAN COX TO URGE AMERICANS TO DITCH OVERWORK
Malibu, the world’s number one white rum-based coconut liqueur,¹ has teamed up with award-winning actor Brian Cox to remind everyone to “Clock Off” and ditch overwork in a second installment of the brand’s “Do Whatever Tastes Good” campaign. While Cox is famous for his roles playing tough-as-nails characters, this summer he’s embracing his sunnier side in a new Malibu campaign encouraging work-life balance. Brian Cox reminds consumers…
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Press Releases
Sip On A Slice Of Summer With Malibu’s® Newest Flavor – Malibu® Watermelon
Malibu® is bringing us a sip of summer this spring with the launch of Malibu Watermelon, the brand’s new rum-based twist on one of the season’s hottest flavors. Made with natural watermelon flavors, Malibu Watermelon brings the taste of summer to backyards, poolsides, porches and any sunny scene in between no matter the season. Malibu Watermelon, Pernod Ricard USA “With…
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