Mattel
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Press Releases
Mattel Brick Shop™ Celebrates 25 Years of Microsoft’s Iconic XBOX Game Console with New Premium Building Set
Mattel, Inc. (NASDAQ: MAT), a leading global play and family entertainment company and owner of one of the world’s most iconic brand portfolios, today announced a new release from its premium building brand Mattel Brick Shop™, a highly detailed, 1:1-scale buildable display model of the original Microsoft XBOX console. Created in celebration of the console’s 25th anniversary, the collector display…
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Press Releases
Mattel Brick Shop™ Expands Product Line with Seven New Building Sets for Next-Generation and Adult Builders
Mattel, Inc. (NASDAQ: MAT), a leading global play and family entertainment company and owner of one of the most iconic brand portfolios in the world, today unveiled seven new Mattel Brick Shop™ building sets, marking the brand’s most expansive year yet. The new Premium, Elite, and Speed Series sets span partnerships with Lamborghini, Audi, Toyota, Aston Martin, and Chevrolet, while…
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Press Releases
Mattel Unveils Full “Masters of the Universe” Product Line Ahead of Highly Anticipated Live-Action Film
Mattel, Inc. (NASDAQ: MAT), a leading global play and family entertainment company and owner of one of the most iconic brand portfolios in the world, today revealed a global cross-category product line inspired by the upcoming live-action “Masters of the Universe” feature film from Amazon MGM Studios and Mattel Studios. The film is set to debut theatrically in the United…
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Press Releases
Mattel to Acquire Full Ownership of Mattel163 Mobile Games Studio, Strengthening its Digital Games Business
Mattel, Inc. (Nasdaq: MAT), a leading global play and family entertainment company and owner of one of the most iconic brand portfolios in the world, today announced an agreement with its joint venture partner, NetEase, a leading internet and game services provider, to acquire full ownership of the Mattel163 mobile games studio. The transaction is expected to be completed by the…
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Press Releases
Mattel Creations Debuts Fisher-Price® Little People® x André Saraiva, Reimagining a Childhood Favorite Through Contemporary Art
Mattel Creations, Mattel’s design-driven direct-to-consumer platform for collectible collaborations, launched the Fisher-Price® Little People® x André Saraiva set, a bold reimagining of one of the world’s most beloved toy lines through the creative vision of André Saraiva. Available exclusively on Mattel Creations, this set transforms nostalgia into artistry, merging the timeless charm of Little People with André’s bold, recognizable graffiti…
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Press Releases
Mattel Fires on All Cylinders for 2026, Showcases Bold New Hot Wheels® Lineup at New York Toy Fair
Mattel, Inc. (NASDAQ: MAT), a leading global play and family entertainment company and owner of one of the most iconic brand portfolios in the world, announced today that Hot Wheels® will debut new product innovation at New York Toy Fair. Hot Wheels as a brand has always blazed the way in play and fan engagement and 2026 is no exception.…
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Press Releases
From Track to Tabletop: Mattel Brick Shop™ Debuts the Hot Wheels® Aston Martin Vantage GT3
Mattel, Inc. (NASDAQ: MAT), a leading global toy and family entertainment company and owner of one of the world’s most iconic brand portfolios, today unveiled its latest automotive collaboration at Toy Fair® in New York City. Mattel Brick Shop™ is expanding its successful Hot Wheels® line with Aston Martin to create an authentic 1:16 scale Aston Martin Vantage GT3 building…
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Press Releases
Mattel and Nintendo Power Up Playtime for Toddlers with Fisher-Price® Little People® My Mario™
Fisher-Price (NASDAQ: MAT) today unveiled Little People My Mario™, a brand-new toddler sized adventure that brings the characters, movements and excitement of Super Mario to the youngest fans. With familiar characters and action-packed play, the Little People My Mario line lets little ones explore, imagine, and play together in all-new ways. My Mario is a collection of products, games, and…
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Press Releases
Thomas & Friends Unveils Refreshed Look and Logo, Full Steam Ahead Into the Next Era of a Beloved Global Brand
Thomas & Friends™, the beloved children’s franchise from Mattel, reveals a bold new look for Thomas the Tank Engine, kicking off a full-franchise relaunch rolling out this fall. Marking the first step in a broader brand evolution, the update honors more than 80 years of storytelling and authentic train-culture while paying homage to its heritage and introduces a modern aesthetic…
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Press Releases
Mattel Creations Pays Homage to Universal Pictures “Cinematic Classics” With Collectibles From Hot Wheels® to Be Showcased at San Diego Comic-Con 2025
Mattel Creations is turning back time at San Diego Comic-Con 2025 with Hot Wheels® collectibles celebrating two iconic Universal Pictures films that defined generations, Back to the Future and Jaws. This year’s collection taps into the emotional heart of both films fandoms, spotlighting beloved characters, unforgettable scenes and pop-culture milestones that continue to resonate with fans of the franchises. Both items pay tribute to the…
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