Old El Paso
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Press Releases
Cinco de Mayo and Taco Tuesday Fall on the Same Day as Old El Paso Celebrates Rare “Taco Totality” with Exclusive Merch and Tacos for Fans Nationwide
For the first time since 2020, Cinco de Mayo and Taco Tuesday fall on the same day, creating what Old El Paso is calling “Taco Totality,” a rare taco eclipse where two taco-filled occasions align – and won’t again until 2037. To mark the historic crossover and to help fans fully experience Taco Totality, Old El Paso is dropping a…
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Press Releases
Old El Paso Brings the Heat with New Birria Taco Kit, Breakfast Taco Kit and Expanded Carb Advantage Line
Fire up the stove and grab your favorite taco seasoning — Old El Paso is bringing the ultimate Tex-Mex fiesta to kitchens everywhere. As the go-to brand for easy, delicious, and fun-filled taco nights, Old El Paso is making it even simpler to enjoy big and bold flavors from breakfast to dinner. With the launch of the first-ever Birria Taco…
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Press Releases
Old El Paso™ Teams Up with Football Legends J.J. Watt and Jason Kelce for a New Touchdown-Worthy Treat
Just in time for the most exciting football weekend of the year, Old El Paso™ is back with a winning play: the launch of the new Old El Paso Caramel Dessert Taco Shells. Teaming up with two football greats — Old El Paso superfan defensive powerhouse J.J. Watt and offensive line icon and football food aficionado Jason Kelce — Old…
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