SEMA 2025
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Press Releases
Bestop® Proves that Soft Tops Go Hard at the 2025 SEMA Show with Debut of New eTop™ Product and Exciting Innovations
Bestop®, the leading manufacturer of premium Jeep® and Bronco® soft tops and accessories, is taking open-air freedom to the next level at the 2025 SEMA (Specialty Equipment Market Association) Show in Las Vegas, November 4–7. This year, Bestop introduces groundbreaking upgrades to its growing eTop™ line of powered, convertible soft tops – unveiling the first-ever eTop™ for 2-Door Bronco and four striking new eTop™ fabric…
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Press Releases
Hankook Tire Returns to SEMA 2025, Highlighting Full Dynapro Lineup for SUV and Light Truck Performance
Hankook Tire returns to the annual SEMA Show this week, the premier annual trade show for aftermarket automotive manufacturers. For a third consecutive year, Hankook Tire’s Dynapro product line takes center stage with a full complement of on and off-road products specially designed for SUV and off-road vehicles. Specific off-road products, including Hankook’s Dynapro AT2 Xtreme, XT, and MT2, are featured across…
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Press Releases
Mickey Thompson Revives a Legend: Baja Belted™ II Debuts at SEMA 2025
Mickey Thompson Tires & Wheels is proud to announce the launch of the Baja Belted™ II, a bold reimagining of one of the most iconic tires in off-road history. Making its debut at SEMA 2025, the Baja Belted™ II pays tribute to the original Baja Belted tire—the very tire Mickey Thompson himself raced to victory in the legendary Baja 1000. A…
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Press Releases
Rockford Fosgate Unveils Fitment-Focused, Solution-Driven PUNCH Speaker Line, Delivering an Epic New Sonic Signature
Rockford Fosgate, the leader in high-performance audio systems, proudly unveils its new PUNCH Speaker Line, the latest evolution of the brand’s most iconic series. Featuring three new speaker lines engineered for precision, performance, and fitment-focused design, the multi-configuration collection will make its exclusive debut at SEMA 2025. The new PUNCH lineup includes the P1, P2, and P3 Series, each developed…
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Press Releases
70mai Lands at U.S. SEMA Show, Unveiling Immersive Experience with 4K Series Innovations
70mai is debuting at the SEMA Show in Las Vegas, where it will exhibit its powerful 4K product lineup designed to meet diverse user needs, including the award-winning 4K Omni, honoured as a TIME Best Invention of 2025. This exhibition will not only give local users an immersive hands-on experience, but also help the brand expand into the North American market…
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Press Releases
Toyota Powers Possibility at SEMA 2025
Toyota arrives at the 2025 Specialty Equipment Market Association (SEMA) Show with an inspiring message: “Powered by Possibility.” As the industry explores a future shaped by an ever-evolving variety of powertrain technologies, Toyota demonstrates how its diverse lineup—gasoline, hybrid, plug-in hybrid, battery-electric, and hydrogen fuel cell—powers every lifestyle, passion, and adventure. Located in the Central Hall, Booth No. 22200 at the Las…
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Autos
Hydrogen Fuel Cell Toyota Tacoma H2-Overlander Concept Can Charge Your Buddy’s EV in the Great Outdoors and Filters Water, Too
Like any responsible camper, the Toyota Tacoma H2-Overlander Concept can venture deep to the great outdoors, tread lightly and leave no traces, thanks to its hydrogen fuel cell electric (FCEV) and battery electric (BEV) technologies that deliver only water as the tailpipe emissions built into the proven TNGA-F truck platform. Also, a champion of the buddy system, the Tacoma H2-Overlander…
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Press Releases
Toyota Debuts All-Electric “bZ Time Attack” AWD Concept at 2025 SEMA Show
Pushing the limits of electric vehicle performance, Toyota will debut its first-ever battery-electric SEMA concept build with the bZ Time Attack Concept at the 2025 SEMA Show—a purpose-built, BEV machine engineered to take on both time attack circuits and hill climbs. Designed to explore the performance potential of Toyota’s BEV technology, this vehicle showcases competition aerodynamics, motorsports-grade suspension and engineering, and a…
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Press Releases
Holley Performance Brands Demonstrates Strong Momentum and Product Innovation at SEMA 2025
Holley Performance Brands (NYSE: HLLY), a leader in automotive aftermarket performance solutions, today announced it will be showcasing the latest performance solutions from its iconic portfolio of industry-leading brands at SEMA 2025, the automotive aftermarket’s premier show, in Las Vegas, Nevada. Each of Holley’s consumer product verticals, Domestic Muscle, Modern Truck & Off-Road, Euro & Import and Safety & Racing, will…
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Press Releases
VUEROID LAUNCHES ULTIMATE DASHCAM AT SEMA 2025 S1 QHD INFINITE IS DESIGNED TO NEVER FAIL TO RECORD
VUEROID https://vueroid.com, a global leader in automotive video technology, will introduce next week at SEMA 2025 the ultimate dashcam innovation, the S1 QHD Infinite, the unique dashcam designed to never fail to record, featuring high image quality, extreme always-on low-power mode, Smart Thermal Management for extreme weather conditions, and AI enhancements – all at a low price. At SEMA, VUERIOD will also be showing their entire new…
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