Simpson Motorcycle
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Press Releases
Simpson Motorcycle Accelerates Global Growth Strategy in $7B Motorcycle Safety Market
Holley Performance Brands (NYSE: HLLY), a leader in automotive aftermarket performance solutions, today announced strategic momentum in its Simpson Motorcycle division as it expands into the fast-growing global motorcycle helmet and safety gear market, estimated at $7 billion annually. With storied brand equity, differentiated design, and immersive dealer and consumer engagement, Simpson Motorcycle is executing a focused global growth strategy. This includes planned…
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Press Releases
Simpson Motorcycle Introduces Journey and Xcursion Helmets for Adventure Riders
Holley Performance Brands (NYSE: HLLY), a leader in automotive aftermarket performance solutions, has unveiled two groundbreaking additions in the Simpson Motorcycle lineup: the Journey Bandit and Xcursion Bandit adventure motorcycle helmets. Designed for the growing adventure rider market, these innovative helmets deliver unmatched protection and performance on and off-road. “Adventure riders demand gear that matches their style and drive to push boundaries –…
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