Sony Electronics
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Press Releases
Sony Electronics Introduces Its First Fisheye Zoom G Lens
Sony Electronics introduces the SEL814G, the company’s first fisheye zoom G Lens™ for full-frame Alpha™ E-mount cameras. View File Download FileSony-Electronics-Inc-Product-Image The 8 mm to 14 mm zoom range covers circular fisheye at 8 mm through diagonal fisheye at 14 mm, with a constant aperture of f/3.5. Built for landscapes, architecture, sports, and video production, the lens pairs a compact, lightweight…
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Sony Electronics and Hello Kitty Team Up for Limited-Edition Headphone Collection
Sony Electronics Inc. today announced a limited-edition collaboration with Hello Kitty, one of Sanrio’s most beloved and recognizable characters. Available only through the Sony Store, the collection pairs select Sony headphones with exclusive Hello Kitty collaboration merchandise, bringing together Sony’s premium audio experience and Hello Kitty’s iconic charm. Pre-orders begin later this holiday season1. The limited-edition collaboration is available with…
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Press Releases
Sony Electronics Expands its ULT POWER SOUND series Lineup with Three New Bass-Powered Party Speakers
Sony Electronics today unveils three new speakers to its ULT POWER SOUND1 series: ULT TOWER MAX, ULT TOWER 7, and ULT TOWER 5. Designed for music lovers who want to feel every beat, the new ULT POWER SOUND party speakers combine deep bass, high sound pressure, and party features to create an unforgettable party experience. Whether hosting a party, DJing, dancing, or singing karaoke, the…
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Press Releases
Sony Electronics to Launch “R Series” of System Cameras
Sony Electronics will launch a new series of five system cameras, HDC‑5500R, HDC‑5500RV, HDC‑3500R, HDC‑3500RV, and HDC‑3200R – collectively the R Series – along with the camera control unit HDCU-3500R and the 3D LUT option board HKCU-LUT35[1]. The R Series enhances imaging performance resulting from the 2/3-inch three-chip 4K CMOS image sensor with global shutter functionality and provides system expandability for high-quality 4K and HDR live production,…
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Press Releases
Sony Electronics Unveils New BRAVIA® Theater Home Audio Lineup for Enhancing Home Cinema Experience
Sony Electronics Inc. under its “Cinema is Coming Home” vision, launched new BRAVIA Theater home audio products and the BRAVIA 3 II LED TV, offering more ways than ever to create a powerful cinema experience at home. Sony Electronics under its “Cinema is Coming Home” vision, launched new BRAVIA Theater home audio products and the BRAVIA 3 II LED TV BRAVIA Theater Bar 7:…
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Press Releases
Sony Electronics Launches WF-1000XM6 Truly Wireless Earbuds – The Best Noise Canceling[1] with Premium Sound
Sony Electronics Inc. today is introducing the next generation of its critically acclaimed 1000X series with the WF-1000XM6 truly wireless noise canceling earbuds. Building on the legacy of the 1000X series, the WF-1000XM6 achieves outstanding sound quality with the best noise canceling precision1, enhanced call quality, and improved connectivity compared to the WF-1000XM5 predecessor model, as well as an ergonomic design which…
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Press Releases
Sony Electronics Evolves Large Display Lineup with the Launch of the BRAVIA Professional Displays BZ-P Series
Sony Electronics Inc. will debut 16 improved BRAVIA Professional Displays – the BZ-P Series – comprised of the BZ40P flagship models, BZ35P enhanced options, and BZ30P core offerings. Ranging in size from 43-inches to 85-inches and featuring a Deep Black Non-Glare technology, the 4K HDR portfolio is suited for a range of uses in corporate, higher education, retail, and transportation spaces. The thinner options offer crisp imagery and exceptional…
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CES 2026
KDDI Spherience to Make Inaugural CES® 2026 Appearance as KDDI’s Global IoT Center of Excellence
KDDI Spherience, the IoT Center of Excellence within global telecommunications leader KDDI Corporation, today announced it will exhibit for the first time at CES® 2026 in Las Vegas. As KDDI’s dedicated IoT innovation hub, Spherience will demonstrate how it enables partners to bring “a multitude of use cases” to life on next-generation global connectivity – spanning devices, vehicles, infrastructure and cloud…
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Press Releases
Sony Electronics Expands the G Master Series with the Versatile FE 100mm F2.8 Macro GM OSS
Sony Electronics releases the FE 100mm F2.8 Macro GM OSS (SEL100M28GM), the new medium telephoto macro lens in the G Master™ series, compatible with α™ (Alpha™) E-mount cameras, featuring 1.4x magnification, advanced stabilization, and intuitive handling. “We’re on a constant mission to expand creative possibilities for visual storytellers, and the FE 100mm F2.8 Macro GM OSS fulfills that by going beyond…
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Press Releases
Sony Electronics Expands the G Master Series with the Versatile FE 100mm F2.8 Macro GM OSS
Sony Electronics releases the FE 100mm F2.8 Macro GM OSS (SEL100M28GM), the new medium telephoto macro lens in the G Master™ series, compatible with α™ (Alpha™) E-mount cameras, featuring 1.4x magnification, advanced stabilization, and intuitive handling. Sony Electronics Expands the G Master Series with the Versatile FE 100mm F2.8 Macro GM OSS “We’re on a constant mission to expand creative possibilities…
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