Toilet Paper
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Press Releases
Charmin Just Dropped Its Biggest Roll Yet Nationwide – 1,700 Sheets and Lasts Up to One Month 2
Bathroom-goers everywhere know that moment of pure dread that comes with an empty toilet paper roll. In fact, 82% of people even say it’s one of the most frustrating bathroom scenarios1. But fear not weary wipers, Charmin is here to flush that problem away… forever. Charmin is taking comfort to new lengths – literally – with the Forever Roll. Available online and rolling…
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Press Releases
Angel Soft® Unveils Exciting Packaging Transformation: Animated Characters Take Center Stage
The Angel Soft® brand is bringing Angel — the beloved character from its highly successful, first-ever animated campaign — to the brand’s new packaging, arriving in stores nationwide in February 2024. The move is a testament to the brand’s commitment to engaging with its customer base in innovative and meaningful ways. The Angel Soft® brand is bringing Angel — the beloved character…
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Press Releases
Charmin is fixing the problem I didn’t know anyone had
-Charmin has been secretly testing a big innovation for their Ultra Soft rolls. Some lucky consumers have even gotten it in-store through a secret test. But now, for the first time, Charmin is ready to talk about reinventing the square. Charmin has reinvented the square by replacing the traditional perforation line with a scalloped edge to provide a better, smoother…
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