Toyota Prius
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Autos
2027 Toyota Prius Plug-in Hybrid Combines Electrified Performance and Everyday Efficiency
The 2027 Toyota Prius Plug-in Hybrid brings together eye-catching design, advanced electrified technology and spirited performance in a package that continues to redefine expectations for a plug-in hybrid. Available in SE, XSE, Nightshade and XSE Premium grades, the Prius Plug-in Hybrid is powered by Toyota’s fifth-generation Hybrid System, pairing a 2.0-liter engine with electric motor-generators to deliver 220 net-combined hybrid…
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Autos
2027 Toyota Prius: Designed to Stand Out,Built on Hybrid Innovation
The 2027 Toyota Prius continues to redefine what drivers expect from a hybrid, pairing eye-catching design, advanced technology and exceptional efficiency with enhancements that build on its everyday appeal. Building on more than 26 years of hybrid leadership, Prius delivers the smart features, impressive fuel economy and engaging performance that customers have come to expect. For 2027, Prius adds Dual-Zone…
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Autos
Toyota Prius Plug-in Hybrid Gets Edgier with New Nightshade Edition
For 2026, Toyota is introducing the Prius Plug-in Hybrid Nightshade Edition – a bold new chapter in the Prius lineup that fuses sleek sophistication with an unmistakable edge. Built off the XSE grade, the Nightshade Edition elevates the iconic design with an array of captivating black accents that enhance the already stunning profile. From the sleek black badging and door sills…
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Press Releases
Electrified Trailblazer: The Toyota Prius Celebrates 25 Years in the U.S.
When the Prius burst into the U.S. market, it was nothing short of a revolution—a true trailblazer in the world of hybrid vehicles. It set the stage for the electrification movement, captivating environmentally conscious drivers with its innovative spirit. Fast forward 25 years, and the 2026 Toyota Prius has evolved into a striking embodiment of sportiness and aggression. With its…
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Autos
2025 Toyota Prius Gets a Moody Vibe with New Nightshade Grade
Look out, the Toyota Prius lineup is making room for a new Nightshade grade. Based off the XLE, the new Nightshade grade adds 19-inch black-finished alloy wheels, black exterior badging, a black shark fin antenna, black front door handles, and black bumper trim – adding a dark moody feel to the sleek and stylish sedan. The Nightshade grade also adds…
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Autos
Toyota Prius Sets GUINNESS WORLD RECORD™ for Highest MPG for a Coast-to-Coast Drive
The Prius continues to impress and has recently achieved a new high bar for efficiency. Hypermiler, Wayne Gerdes has been awarded the GUINNESS WORLD RECORDSTM title for lowest fuel consumption driving across the U.S. from the west coast to east coast. Earlier this summer, Gerdes drove from Los Angeles City Hall all the way to New York City Hall in a Prius…
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Autos
Toyota Prius Wins 2024 World Car Design of the Year
Since its bold redesign in 2023, the Toyota Prius has been turning heads and earning high praise with its sporty exterior styling and sleek silhouette. This most recent award is a great honor for the revolutionary hybrid sedan as Prius has been recognized with the 2024 World Car Design of the Year – beating out 70 other competitors for the…
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Autos
All-New Toyota Prius/Prius Prime Wins 2024 North American Car of the Year Award
Since the unveiling and subsequent launch, the all-new Toyota Prius/Prius Prime has earned high praise and accolades throughout the auto industry. The vehicle responsible for starting the hybrid revolution nearly 25 years ago earned one of the most coveted awards in the automotive sector – the 2024 North American Car of the Year. The 2024 North American Car, Truck and…
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Autos
Stunning Style and Elevated Efficiency: The 2024 Toyota Prius
The 2024 Toyota Prius is the hybrid that is engineered to surprise. Designed to capture drivers’ hearts at first glance, the latest generation of Prius brings sporty style and a fun, dynamic driving experience, all while keeping its legendary fuel efficiency and low emissions. With a sleek silhouette and wide rear, with available 19-inch wheels, the 2024 Prius brings coupe-inspired…
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Autos
Prime Time for More EV Miles with the All-New 2023 Prius Prime
The 2023 Prius Prime is the multitalented plug-in hybrid that’s made for life on the go. With a full charge, it can easily handle most daily commutes, with a manufacturer-estimated all electric range of up to 44 miles. When the longer-haul calls, its fuel-efficient hybrid powertrain is ready to keep going, with a manufacturer-estimated 52 MPG combined rating on the SE grade.…
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