Press Releases



Reno, Nevada – April 7, 2014 – TAO-Wellness, maker of the world’s first mobile, isometric exercise system, reveals the updated design for the TAO WellShell. TAO is a portable, interactive and motivating exercise tool that turns exercise time into game time. The patented TAO system includes the handheld device, called the TAO WellShell, and a comprehensive app for Android and iOS devices.

Set to be delivered to backers of the Tao-Wellness Kickstarter campaign this fall, the new version of the WellShell will feature a smooth black top surface with a silver base that makes it easier for the user to exert uniform pressure from a variety of positions. The new design will make help the most out of every second for a more effective TAO workout, even when targeting hard to reach muscles.

“I have built a lot of hardware and admire TAO-Wellness’ product and design,” said Charles Huang, Founder of Guitar Hero and fan of TAO-Wellness. “It’s a very elegant, user friendly design and will be easy for the TAO-Wellness team to bring the WellShell to market.”



As the team continued to build upon the original prototype, TAO-Wellness developed an improved pressure sensing system that required TAO to rethink its shell design. TAO inventor, Dr. Kosta Yanev, was inspired by Pringles potato chips (a favorite of his teenage daughters) to create a shell within a shell design to deliver more uniform pressure. The result was a beautiful and elegant WellShell that looks great while improving the TAO experience.

The TAO approach to fitness and wellness focuses on simplicity, balance and harmony. With TAO, users can exercise at their desk, on the airplane, while watching TV or watching the kids.   The exercises – called “Variobics™” – use the same isometric principles as Pilates, yoga and planking. However, TAO takes it a step further by adding a dynamic element.  It requires you to vary the pressure by coaching you through your workout, and then electronically capturing the results.  People at CES were blown away – doing a set of reps with TAO is serious exercise. TAO is validated – tested by thousands of people at CES.


The TAO system is available to backers on Kickstarter now through April 17, 2014 at 9:03 a.m. EDT and is scheduled to be delivered in late fall 2014. For more information, interviews or demos, please contact PR representative Jen Mangham at or head to

About TAO-Wellness

TAO-Wellness has been developing TAO for over three years with eight prototype versions.   There are two issued patents protecting the TAO WellShell device and the TAO fitness ecosystem. An additional eleven patent applications have been filed internationally over the past two years.  These patents cover all aspects of how you exercise with TAO WellShell itself, how the interface works, how we demonstrate the exercises, how we monitor them, how the TAO system analyzes the data and how it coaches you to wellness.

The TAO and TAO-Wellness brands and products are fully protected by international trademark, copyright and patent laws. “Take Exercise Anywhere,” “Turn Downtime into Exercise Time,” “Turn Exercise Time into Game Time,” “Just Press It,” “WellShell” & “Variobics” are fully protected by international trademark law.  All rights reserved. © 2008-2014.

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I am the owner of and the Verizon Wireless Reviewer for Ben’s love of gadgets came from his lack of a Nintendo Game Boy when he was a child . Ben vowed from that day on to get his hands on as many tech products as possible. Ben’s approach to a review is to make it informative for the technofile while still making it understandable to everyone. Ben is a new voice in the tech industry and is looking to make a mark wherever he goes. When not reviewing products, Ben is also a 911 Telecommunicator just outside of Pittsburgh PA. Twitter: @gizmoboaks Hangouts: Beavercountyemt Skype: Ben.Oaks

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