Automotive UpgradesSEMA 2017

OKI Data Americas Demonstrates Durable Vehicle Wrap Solutions with Leading Color Density at SEMA 2017

Presentations of vehicle wrap customization and personalization to highlight capabilities of award-winning ColorPainter M-64s wide-format printer that beats competition in color vibrancy and outdoor durability

IRVING, Texas, Oct. 26, 2017 /PRNewswire/ — OKI Data Americas, a world-class printing technology leader, will share its latest technology in cutting-edge vehicle wrap solutions at SEMA 2017, taking place Oct. 31-Nov. 3, 2017 at the Las Vegas Convention Center. As the trend and demand for personalization and customization in vehicle wraps soars, OKI will spotlight the capabilities of its award-winning ColorPainter M-64s wide-format printer, which provides unparalleled outdoor longevity and color saturation of vehicle wraps, at its booth #51819.

“Automotive restyling experts are increasingly recognizing the need for and seeking after higher quality wraps for vehicle and fleet customization,” said Lou Stricklin, Director of Product Marketing, Industrial Business Unit at OKI. “For these applications, color density, ink penetration and outdoor durability are king, no matter how large or small the design. OKI’s large-format solutions for customized vehicle graphics are stronger than ever, and because seeing is believing, we will demonstrate these capabilities on-site at SEMA to share how they provide the vibrant, consistent color and sharp detail needed for a variety of outdoor uses.”

Attendees will see first-hand the capabilities of the company’s award-winning ColorPainter M-64s wide-format printer. This flagship product is engineered with industrial-grade hardware, innovative print technologies and low-odor, eco-solvent ink to produce vibrant, glossy graphics with exceptional color saturation and long-lasting life on a variety of outdoor media. Whether its vehicle wraps for color changes, customized applications for detailing or in-house production for point-of-purchase materials, the ColorPainter M-64s is recognized as a production workhorse and the “King of Color” for large format outdoor printing. It recently received the Outstanding Enhanced CMYK Eco-solvent/Latex 54″/64″ Printer Pick Award from Keypoint Intelligence’s Buyers Lab (BLI)/InfoTrends, beating out competition across Europe and the United States after months of hands-on evaluation.

Also on display at OKI’s booth will be a Lamborghini Aventador, customized using the M-64s. The vehicle will be participating in the SEMA Ignites Cruise Ride Night. Additionally, each day throughout the show at OKI’s booth, Troy Downey of APE Wraps, a leader in automotive wraps, will conduct live demonstrations with custom images produced on different media via the ColorPainter M-64s. In addition to these demonstrations, OKI will be handing out a finite number of limited edition, OKI-red WrapGloves to booth visitors on a first come, first serve basis.

OKI is also participating in the World-Wide, Wrap Recognition & Appreciation Party, which represents the best and brightest stars of the global automotive segment, taking place Nov. 1, 2017.

CMYK Grafix, one of the leading superior-quality, grand format digital printing companies in the Northwest, will also be demoing a ColorPainter M-64s by OKI at its booth #16621. CMYK Grafix will have a Ferrari F12 wrapped in Kryptek camouflage, manufactured using the ColorPainter M-64s, on display as well. The vehicle will also participate in the show’s Ride Night.

For more information about OKI and its printing solutions for the automotive market, please or come to booth #51819 at the SEMA Show.

About OKI Data Americas
OKI Data Americas, headquartered in Irving, Texas, is a subsidiary of OKI Data Corporation and backed by Tokyo-based parent company OKI Electric Industry, a $4.0 billion multinational public corporation which has been a leader in telecom, infrastructure, and mechatronics systems since 1881. OKI began its innovation in the printing industry more than four decades ago, first marketing some of the earliest dot matrix printers before pioneering the LED print technology that continues to drive OKI’s product portfolio today.

With its catalog of Office Products, including single and multifunction digital color and monochrome LED printers, and serial impact dot matrix printers, OKI is a reliable presence in printing-intensive environments around the world. In the graphics and signage industries, OKI’s Industrial Printers – including the ColorPainter™ line of eco-solvent wide-format printers and proColor™ series of digital production printers – deliver world-class print output that is made to last. For more information, and follow OKI on Twitter at @OkiData.

OKI® OKI Electric Industry Co., Ltd.
proColor™ OKI Data Americas.
ColorPainter and Teriostar are trademarks of OKI Data Infotech Corporation.
Single Pass Color™ and design® OKI Data Corp.

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