PGA of America and SiriusXM Agree to Five-Year Broadcast Rights Extension

Written by Ben

August 1, 2018

PALM BEACH GARDENS, Fla. and NEW YORK, July 31, 2018 /PRNewswire/ — The PGA of America and SiriusXM announced today a five-year extension to their long-term broadcasting agreement. SiriusXM will continue to deliver live audio broadcasts of PGA of America events, including the PGA Championship and the 2020 Ryder Cup, to subscribers nationwide.

SiriusXM and the PGA of America will also launch a new weekly talk show—PGA of America Radio—which debuts on Aug. 8. Airing each Wednesday at 4 p.m. ET, PGA of America Radio will focus on: Expert PGA Member instruction and analysis; major PGA of America golf events; featured programs designed to grow the game; and a unique insider’s perspective on golf from special guests across the industry.

“The reach of SiriusXM is a difference-maker, and the PGA of America is delighted to extend our partnership,” said PGA of America Chief Commercial Officer Jeff Price. “The passion and excitement of the PGA Championship and 2020 Ryder Cup will be presented to an engaged audience through state-of-the-art platforms and devices. Additionally, the exciting new PGA of America Radio show will serve as a weekly destination for golf fans to uniquely connect with PGA Members and grow the game.”

“We are very pleased to be extending our long-standing relationship with the PGA of America.  It ensures that we will continue to offer our subscribers the best and most comprehensive golf coverage available,” said Scott Greenstein, SiriusXM’s President and Chief Content Officer.  “We will continue to deliver broadcasts of the PGA Championship and Ryder Cup nationwide. Moreover, the addition of PGA of America Radio to the SiriusXM lineup, which we have built to be an excellent platform for golf instruction, gives our listeners, no matter where they are, access to the skillful teaching of dedicated PGA Professionals.”

Subscribers can listen to this programming on SiriusXM radios (Sirius channel 208, XM channel 92), while those with streaming access can listen online, on-the-go with the SiriusXM mobile app and at home on a wide variety of connected devices, including smart TVs, Amazon Alexa devices, Apple TV, PlayStation, Roku, Sonos speakers and more. For more info go to SiriusXM.com/GolfonSXM.

SiriusXM offers the best daily golf talk, news, analysis and instruction available on radio or streaming platforms. The channel’s roster of hosts features many prominent voices from the game, including World Golf Hall of Fame members, major championship winners; distinguished instructors, current and former PGA Tour pros, and many others.  Subscribers can hear SiriusXM’s original talk programming live and tune in to shows when they want on demand on SiriusXM’s streaming platforms.  

SiriusXM airs most of the PGA TOUR events played throughout the season, as well as the Masters, U.S. Open, Open Championship, PGA Championship and Ryder Cup.

About the PGA of America

The PGA of America is one of the world’s largest sports organizations, composed of PGA Professionals who daily work to grow interest and participation in the game of golf. For more information about the PGA of America, visit PGA.org, follow @PGA on Twitter and find us on Facebook

About SiriusXM

Sirius XM Holdings Inc. (NASDAQ: SIRI) is the world’s largest radio company measured by revenue and has approximately 33.5 million subscribers. SiriusXM creates and offers commercial-free music; premier sports talk and live events; comedy; news; exclusive talk and entertainment, and a wide-range of Latin music, sports and talk programming. SiriusXM is available in vehicles from every major car company and on smartphones and other connected devices as well as online at siriusxm.com. SiriusXM radios and accessories are available from retailers nationwide and online at SiriusXM. SiriusXM also provides premium traffic, weather, data and information services for subscribers through SiriusXM Traffic™, SiriusXM Travel Link, NavTraffic®, NavWeather™. SiriusXM delivers weather, data and information services to aircraft and boats through SiriusXM Aviation™ and SiriusXM Marine™. In addition, SiriusXM Music for Business provides commercial-free music to a variety of businesses. SiriusXM holds a minority interest in SiriusXM Canada which has approximately 2.6 million subscribers. SiriusXM is also a leading provider of connected vehicles services, giving customers access to a suite of safety, security, and convenience services including automatic crash notification, stolen vehicle recovery assistance, enhanced roadside assistance and turn-by-turn navigation.

To download SiriusXM logos and artwork, visit http://www.siriusxm.com/LogosAndPhotos.

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Source: SiriusXM

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