VIZIO Unveils Reimagined User Experience and Branding for WatchFree+

VIZIO (NYSE: VZIO) has unveiled an upgraded design and user experience for WatchFree+, VIZIO’s free streaming service that comes built into millions of VIZIO Smart TVs. This latest update brings a new look and feel, intuitive Electronic Program Guide (EPG), faster and easier navigation, and personalization features to the free streaming service. WatchFree+ has grown to include more than 260 free channels and 6,000 titles on demand, offering an ever-expanding library of movies, TV shows, news, sports, music, and programs.

“We are proud of the growth we have seen across our free streaming service”Tweet this

The redesigned WatchFree+ reflects VIZIO’s commitment to its users, with features centered around an enhanced user experience and access to fan-favorite programming. The WatchFree+ Guide now displays up-coming content segmented in 30-minute intervals, allowing viewers to explore the vast collection of WatchFree+ content in a familiar format. In addition to the improved user experience, the WatchFree+ interface allows advertisers to promote contextually relevant content seamlessly within the WatchFree+ Guide.

Notable updates to the WatchFree+ user experience:

“We are proud of the growth we have seen across our free streaming service,” said Steve Yum, Vice President of Software Product Management at VIZIO. “This redesign makes it easier than ever to navigate and explore the continually expanding universe of entertainment on WatchFree+ across live and on demand programming.”

Viewer-Informed Programming Highlights

Since launching the service, it has grown to become the second-most-watched free ad-supported streaming app on VIZIO. Driving this momentum are more than 260 premium channels and 6,000 movies and shows spanning 13 content genres, from news, movies and sports to kids and family, music and reality.

VIZIO’s rich, glass-level Inscape data fuels channel discovery, providing insights into user-favorite TV shows and movies. That data also powers the selection and programming of VIZIO Features channels including food and travel, true crime, sci-fi, horror, American classics, action, special holiday pop-up channels and more.

VIZIO Exclusives

On Demand Expansion

Single Series Channels

FAST Growing Genre Expansion

Primetime Favorites

The latest WatchFree+ programming is now available on all VIZIO TVs. For more information about WatchFree+, visit www.vizio.com/en/watchfreeplus.

About VIZIO

Founded and headquartered in Orange County, California, our mission at VIZIO Holding Corp. (NYSE: VZIO) is to deliver immersive entertainment and compelling lifestyle enhancements that make our products the center of the connected home. We are driving the future of televisions through our integrated platform of cutting-edge Smart TVs and powerful operating system. We also offer a portfolio of innovative sound bars that deliver consumers an elevated audio experience. Our platform gives content providers more ways to distribute their content and advertisers more tools to connect with the right audience.

For more information, visit VIZIO.com and follow VIZIO on FacebookTwitter, and Instagram.

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