Casio America

  • Press Releases

    G-SHOCK Shrinks Its Most Iconic Watch to Ring Size with the New DWN5600

     Casio America, Inc. is excited to introduce the G-SHOCK DWN5600, a groundbreaking ring-sized addition to its iconic 5600 series. Shrunk to approximately one-tenth the size of the original model, the DWN5600 delivers the toughness and functionality G-SHOCK is known for, now in a bold, ring-sized design. DWN5600 Available in the iconic G-SHOCK colors, black (DWN5600-1), red (DWN5600-4), and yellow (DWN5600-9), the DWN5600 takes…

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  • Press Releases

    G-SHOCK and Jae Tips Redefine Color and Culture with the Vibrant New DW6900 Collaboration

     Casio America, Inc. is thrilled to announce the launch of the G-SHOCK x Jae Tips collaboration model, a bold fusion of heritage and creativity. The collaboration debuted last weekend at ComplexCon 2025, the marquee festival of streetwear and culture, where it sold out within the first hours of the convention. DW6900JT25-2 The DW6900JT25-2 inspired by the iconic 6900 series, reimagines one of G-SHOCK’s most recognizable silhouettes…

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  • Press Releases

    G-SHOCK UNVEILS THE PINK RIBBON MODEL GMAS145PK-4A

     Casio America, Inc. is excited to introduce the Pink Ribbon Model GMAS145PK-4A, a third special-edition timepiece in partnership with the Breast Cancer Research Foundation created to raise crucial funds for breast cancer research. More than just a pink watch, this model embodies G-SHOCK’s dedication to highlighting the importance of early detection, diagnosis, and treatment. GMAS145PK-4A The GMAS145PK-4A carries forward the pink colorway of past…

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  • Press Releases

    Introducing the MRGB2000 “kurogane-iro”: Masterpieces of Strength, Precision, and Samurai-Inspired Design

     Casio America, Inc., proudly unveils the latest additions to its esteemed MR-G collection: the MRGB2000BG-3A and MRGB2000RG3A, two refined timepieces that pay homage to the rich legacy of Japanese craftsmanship and cultural tradition. MRGB2000BG Rooted in G-SHOCK’s Japanese heritage and unwavering pursuit of ultimate toughness, both models showcase a striking deep blue-green hue inspired by kurogane-iro, the rich color that iron takes on when heated…

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  • Press Releases

    CASIO LAUNCHES FIRST-EVER MECHANICAL EDIFICE: MEET THE EFK100 SERIES

     Casio America, Inc. is proud to introduce a major milestone in the evolution of its EDIFICE brand with the debut of the EFK100 series – the first-ever automatic timepieces in the EDIFICE lineup. Designed with a bold yet refined aesthetic, the series consists of three models including the EFK100CD-1A (Forged Carbon Dial), EFK100D-2A (Blue Dial) and EFK100D-7A (White Dial). Casio America unveils first-ever…

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  • Press Releases

    Innovation Meets Precision: G-SHOCK Debuts MT-G Watches Designed by Humans and AI

     Casio America, Inc., is excited to unveil the MTGB4000, the newest addition to its premium MT-G lineup and the first G-SHOCK timepiece developed through a design process combining human ingenuity with generative AI technology. This launch marks a new era of innovation in watchmaking, where advanced computational design meets G-SHOCK’s signature shock-resistant engineering. New MTG Series Introduces Newly Developed Structure Using Advanced…

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  • Press Releases

    CASIO CALCULATORS HELP STUDENTS ACE EXAM SEASON

    Spring exams are around the corner, and for students hitting the books (and the panic button), Casio America, Inc. has their backs. With a lineup of exam-approved scientific and graphing calculators, Casio is helping students tackle test season with confidence, clarity, and the right tools for the job. CASIO CALCULATORS HELP STUDENTS ACE EXAM SEASON From algebra in middle school to…

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  • Press Releases

    Time Matters with G-SHOCK x J Balvin’s Ma G: A Bold, Customizable Watch Collaboration

     Casio America, Inc. is proud to announce its latest collaboration with global superstar, J Balvin – introducing the powerful new Ma G-SHOCK, DWE5600JB1A9. Marking the brand’s first product collaboration with a Latin artist and the first design to have Spanish text on the dial, G-SHOCK unveils an exciting first look at the new model with the release of the official launch video, which can…

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  • Press Releases

    G-SHOCK ANNOUNCES THE RELEASE OF THE LIMITED-EDITION MRGB2000JS1A “JURYOKU-MARU SAN”

     Casio America, Inc. announced the release of the MRGB2000JS1A, the latest addition to its prestigious G-SHOCK MR-G line, celebrating Japan’s rich tradition of craftsmanship. With just 110 units available in the US, this exclusive timepiece is a rare collaboration between Casio and master artisans Teruhira Kamiyama and Nomura Mamoru, each celebrated for their exceptional craftsmanship in their respective fields. MRGB2000JS1A (PRNewsfoto/Casio America, Inc.) The MRGB2000JS1A…

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  • Press Releases

    G-SHOCK Announces New Pink Ribbon Models in Partnership with Breast Cancer Research Foundation

     Casio America, Inc. proudly announces its continued partnership with the Breast Cancer Research Foundation® (BCRF) with the release of two exclusive Pink Ribbon models: the DW5600PK-1 and GMDS5610PK-4. The limited-edition watches are designed to honor survivors, support research efforts, and raise awareness of breast cancer throughout the month of October. This year, Casio America Inc. is donating $20,000, regardless of sales, to BCRF. BCRF is dedicated…

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