Dirtet-to-consumer TV

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Amazon Dominates Direct-to-Consumer TV Network Subscriptions

PLANO, Texas, May 16, 2018 /PRNewswire/ — New research from The Diffusion Group (TDG) finds that Amazon Prime Channels accounts for more than half of all direct-to-consumer subscriptions. Its dominance is especially prominent among premium DTC apps including HBO, Showtime, and Starz. More than half (53%) of HBO DTC subscribers used Amazon Prime Channels to purchase their service. Rates are even higher for…