SharkNinja
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Press Releases
Amazon Ads Launches “First Day Ready,” a Multi-Brand Campaign Connecting Brands to Gen Z at College’s Biggest Moment
Amazon Ads announces First Day Ready, a multi-phase brand partnership campaign developed by Brand Innovation Lab, the creative arm of Amazon Ads, that connects brands to Gen Z students heading to college. Amazon Ads First Day Ready The campaign brings together brand sponsors — Gatorade, Michael Kors, SharkNinja — each paired with an influencer ambassador across shoppable video, custom brand experiences,…
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Press Releases
SharkNinja Conjures Ninja SLUSHi Twist x Practical Magic 2 Collection
SharkNinja Inc. (NYSE: SN), a global product design and technology company, is launching four Ninja® SLUSHi® Twist x Practical Magic 2 colorways in custom packaging to celebrate the film’s September 10, 2026, release in theaters. In the sequel, the original Ninja SLUSHi helps the Owens sisters reinvent their legendary “Midnight Margaritas.” To celebrate the partnership, Ninja is bringing that moment beyond the…
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Press Releases
Ninja Raises the Standard for Home Water with the Launch of Ninja HydraSense™
SharkNinja, Inc. (NYSE: SN), a leading global product design and technology company, today introduced Ninja HydraSense, an intelligent water filtration system built to raise expectations for what home water filtration should deliver. Consumers shouldn’t have to wonder what’s in their water, or choose between cleaner water and convenience, and with Ninja HydraSense, they no longer have to. The breakthrough is…
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Shark Beauty® Launches FlexStyle® IonCurl, the Most Powerful Multi-Styler Yet*
SharkNinja, Inc. (NYSE: SN), a global product design and technology company, today announced that Shark Beauty has launched FlexStyle IonCurl, the newest addition to its FlexStyle franchise. Powered by Ion Smooth Technology and CoandaBoost™, IonCurl delivers visibly smoother**, shiny hair with less frizz and bouncier, more defined curls†, all without heat damage. Building on the success of the FlexStyle ecosystem, IonCurl is…
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SharkNinja Launches the Shark® PowerDetect® Transformer™: Three Vacuums. One System. Zero Compromises.
SharkNinja, Inc. (NYSE: SN), a global product design and technology company, today announced the launch of the Shark® PowerDetect® Transformer™, the best overall cleaning upright^ that transforms into a lightweight stick vacuum and powerful handheld. Combining the deep-cleaning performance of a full-size upright with the flexibility of a stick vacuum and the reach of a handheld, Transformer™ gives consumers one…
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Press Releases
SharkNinja Introduces the Shark® CarpetForce™ Collection, Reinventing Carpet Cleaning for Everyday Life
SharkNinja, Inc. (NYSE: SN), a global product design and technology company, today introduced Shark® CarpetForce™ — an all-new lineup of lightweight deep carpet cleaning systems designed to transform how consumers care for their carpets at home. The collection includes the Shark® CarpetForce™ Upright Carpet Cleaner and the Shark® CarpetForce™ HairPro® Upright Carpet Cleaner, both engineered to give consumers what traditional carpet cleaners struggle to…
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Press Releases
SharkNinja Launches the Shark Home Luxe Collection, Bringing a New Design Standard to the Cleaning Category
SharkNinja, Inc. (NYSE: SN), the global product design and technology company, today introduced the Shark Home Luxe Collection — Shark Home’s first cross-category color collection, bringing elevated new finishes to two of Shark’s newest cleaning systems: the Shark® PowerDetect™ UV Reveal™ 2-in-1 robot vacuum and mop, and the Shark® PowerDetect Speed™, a lightweight cordless vacuum with an auto-empty dock. Designed to complement modern interiors, the…
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Press Releases
Ninja Launches SLUSHi™ Twist, the Dual-Flavor Frozen Drink Maker Built for Summer Entertaining
SharkNinja, Inc. (NYSE: SN), the global product design and technology company, this month launched the Ninja SLUSHi® Twist, a dual-vessel frozen drink machine built for the problem every host faces: not everyone wants the same thing. Two 48-oz vessels run at the same time. Keep one side for mocktails and one for cocktails, run two completely different flavors, or twist…
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SharkNinja Introduces Shark® PowerDetect Speed™ Clean & Empty System
SharkNinja, Inc. (NYSE: SN), the global product design and technology company, today announced the launch of the Shark® PowerDetect Speed™ Clean & Empty System, a lighter, more agile addition to its breakthrough PowerDetect® portfolio. Available on SharkNinja.com, Amazon, BestBuy and Target for $499, PowerDetect Speed™ delivers the deep, edge-to-edge debris pickup Shark is known for in a compact system at…
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Press Releases
SharkNinja Introduces Shark® BreatheClear™ Max with NeverChange™, Proactive Purification & Intelligent Air Analysis Purpose-Built to Act Before Air Quality Drops
SharkNinja (NYSE: SN), a global product design and technology company, today introduced Shark® BreatheClear™ Max with NeverChange™, a new air purifier designed to help consumers maintain cleaner indoor air and support a healthier home environment. The launch comes as new research commissioned by SharkNinja highlights an opportunity to rethink how Americans approach wellness at home. While 86% say air quality…
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