TMNA
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Autos
Toyota Updates 2027 Sequoia with Elevated Style, Advanced Technology and Newly Available Trailhunter Package
Toyota is enhancing Sequoia for 2027, bringing a fresh new look, advanced technology and expanded capability to better serve active families and adventure-minded customers. Sharing the same spirit of toughness and authenticity that defines Toyota’s truck lineup, the updated Sequoia brings a more refined and confident presence to the full-size SUV segment while reinforcing the versatility that makes it uniquely…
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Autos
Leveling Up Luxury: 2027 Toyota Crown Adds Next-Gen Hybrid Power and Bold Styling
By blending the comfort of a premium sedan with the elevated stance of a crossover, the Toyota Crown challenged convention. Now, the 2027 Toyota Crown builds on that distinctive foundation with refined exterior styling and enhanced performance, led by the fifth-generation Toyota Hybrid System (THS 5) across the XLE, Limited and Nightshade grades, and the Hybrid MAX powertrain on the…
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Autos
Toyota Motor North America Reports June, Second Quarter 2026 U.S. Sales Results
Toyota Motor North America (TMNA) today reported June 2026 U.S. sales of 212,793 vehicles, up 10.1 percent on a volume basis and up 5.7 percent on a daily selling rate (DSR) basis compared to June 2025. Sales of electrified vehicles for the month totaled 122,063, up 35.0 percent on a volume basis and up 29.6 percent on a DSR basis,…
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Autos
Celebrating 25 Years of Sweet Home Toyota Alabama
In 2001, Toyota made its home in Alabama, and now, plenty of big wheels are turning thanks to the nearly 1 million engines and 500,000 differentials assembled every year at the Huntsville plant. What started as a $220 million investment has grown into an unshakable $1.7 billion advanced manufacturing facility. “Toyota Alabama’s decades of growth and success are a testament…
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Press Releases
NFL Draft Lights the Way: Toyota Serves as Relentless Champion for the Future of Football
As the NFL Draft speeds towards Pittsburgh, Toyota Motor North America is serving as a relentless champion for the future of football by celebrating rising stars, across the youth level, playing FLAG, and those about to enter the NFL. It’s all part of Toyota’s belief: every journey deserves a spotlight. Toyota NFL Draft Flag Football Training Camp: Pittsburgh’s newest football star,…
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Autos
Toyota Motor North America Reports March, First Quarter 2026 U.S. Sales Results
Toyota Motor North America (TMNA) today reported March 2026 U.S. sales of 211,617 vehicles, down 8.5 percent on a volume basis and down 4.9 percent on a daily selling rate (DSR) basis compared to March 2025. Sales of electrified vehicles for the month totaled 115,422, up 2.5 percent on a volume basis and up 6.6 percent on a DSR basis,…
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Press Releases
Driven by People, Powering the Future
It was 1986. Bon Jovi and Madonna filled the airwaves. Halley’s Comet whizzed overhead, and the Chicago Bears shuffled their way to a championship. Toyota also took a bold new step into U.S. operations, as it broke ground in Kentucky and set the stage for millions of vehicles rolling off the line, starting with the Toyota Camry sedan. Today, Toyota…
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Autos
Toyota and Lexus Introduce Treehouse to Simplify Customers’ Home EV Charger Installation
The moment you sign the paperwork on your 2026 Toyota or Lexus battery electric vehicle (BEV) or plug-in hybrid vehicle (PHEV), the next question becomes clear: how do you want to charge it? Fortunately, Toyota Motor North America (TMNA) has tapped the expertise of Treehouse, a software-enabled operating system for electrification programs, with the aim to make home EV charger…
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Press Releases
Toyota Showcases All-New 2026 RAV4 and Team Toyota Athletes in Super Bowl LX
Toyota Motor North America (TMNA) returns to the Super Bowl this year with two powerful 30-second spots airing during Super Bowl LX, reinforcing the brand’s belief that while destinations may change, the people beside us are what truly matter. The two ads, “Superhero Belt” and “Where Dreams Began,” bring Toyota’s long-standing human-centric storytelling to life spotlighting moments, relationships and dreams…
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CES 2026
TOYOTA’S NEXT-GENERATION NAVIGATION SYSTEM IS BUILT WITH MAPBOX
Mapbox, the location platform for developers, deepens its relationship with Toyota Motor North America (TMNA) to deliver the next-generation Toyota Audio Multimedia system in the 2026 Toyota RAV4. Navigation within the new system delivers stunning, detailed maps with smooth rendering performance, fluid animations, and responsive user interactions. Toyota Adopts Advanced and Customized Map Features With Mapbox, Toyota has brought software development of its…
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