CARLSBAD, Calif., Nov. 12, 2018 /PRNewswire/ — GUNNAR Optiks, the innovation leader in blue light blocking gaming and computer eyewear, continues its leadership within the esports and gaming community with the launch of the new “Torpedo” frame style.
Designed to enhance focus, heighten visual endurance and elevate gaming performance, “Torpedo” features a wrapped design for panoramic viewing with a rimless frame around the lower half of the lens to reduce visual distractions. With low profile, ultra-slim temples, “Torpedo’s” gaming-specific design was created to be compatible with an audio headset. Along with a textured nose bridge for a secure fit, “Torpedo” boasts a lightweight nylon material frame designed to provide ultimate comfort while logging many hours gaming.
“We’re truly excited about the launch of ‘Torpedo’ because it underscores our commitment to powering the performance of gamers and esports athletes. Paired with our patented amber lens, ‘Torpedo’ improves visual clarity and focus while reducing digital eye strain and providing maximum protection from artificial blue light,” said RJ Snyder, Marketing Manager at GUNNAR Optiks. “‘Torpedo’ is the next evolution of GUNNAR gaming glasses, created specifically to address the needs of the gaming elite.”
As the preferred eyewear brand in the gaming and esports industry, GUNNAR continues to protect eyes with its patented lens technology, while allowing gamers to perform at their peak for longer periods of time. GUNNAR glasses address all issues associated with digital eye strain and the harmful side effects caused by artificial blue light from digital screens. As a solution to the ever-growing problem and a true pioneer in the category, GUNNAR continues paving the way as the standard for Blue Light Protection with its “Blue Light Protection Factor™ (BLPF).” The BLPF scale measures lens protection for the eye against artificial blue light. The higher the number, the better.
GUNNAR’s positioning in the gaming and esports space enforces the importance to provide blue light blocking protection for all gamers spending the majority of their time in front of digital screens. According to Newzoo’s 2017 Global Games Market Report, there are 386 million occasional viewers and esports enthusiasts worldwide, and 81% of gaming enthusiasts are 18-34 years old. GUNNAR has recognized the importance of providing protection for all eyes in the gaming community which led to partnerships with some of gaming’s largest and most influential organizations, including Ubisoft and Razer.
Recently, GUNNAR and Ubisoft partnered to launch limited-edition glasses for acclaimed video games Assassin’s Creed Odyssey and Far Cry 5. The limited edition Enigma glasses were created for the launch of Assassins Creed Odyssey earlier this year, and “The Father” glasses were created to celebrate Far Cry 5, the fifth edition of the popular franchise. The Assassin’s Creed Odyssey Enigma glasses are still available at GUNNAR.com and on Amazon.
Additionally, GUNNAR joined forces with Razer to offer a variety of co-branded glasses such as the FPS and RPG frame styles, available at GUNNAR.com, Razer.com and select Best Buy stores, along with their website. GUNNAR and Razer have also partnered to offer the ultimate gaming Holiday Loot Box. A $230 value, the Loot Box is available for $179.99 on GUNNAR.com and includes the FPS Designed by Razer Glasses, Razer Kraken Tournament Edition Headset and the NEW GUNNAR “Dad Hat.”
“Torpedo” is available in the patented Amber Lens (BLPF 65) via pre-order today for $79.99 at GUNNAR.com (officially available on 12/3). For a limited time, GUNNAR.com is offering a branded hard case for no additional cost when pre-ordering “Torpedo.”
For more information on GUNNAR’s line of performance and protection blue light blocking eyewear, visit www.gunnar.com or follow us on social media @GUNNARoptiks.
About GUNNAR Optiks
Founded in 2006, GUNNAR Optiks®, LLC designs and engineers Gaming and Computer Eyewear to protect and enhance vision using revolutionary technology solutions. GUNNAR introduced the Technology Eyewear category in 2008 and pioneered the only patented lens technology to reduce digital eye strain and fatigue issues associated with computer use. GUNNAR is a privately-held company headquartered in Carlsbad, California.
SOURCE GUNNAR Optiks