Even beginner SEO specialists and webmasters know about the effectiveness of backlinks. But how to choose the most effective way to get quality traffic and avoid penalties from search engines? If this is just your goal, then the following tips will help you achieve it and get good results.
3 Ways to Get Organic Traffic with Backlinks
Today there are many link-building methods, but using only one method is not the right approach. If we talk about such an option as trying to buy SEO backlinks, then this option will also not work as the only method. But it will be a good addition to subsequent tactics. Therefore, below you will find three ways that you can combine into an overall strategy to get quality traffic.
- Use a Guest Posting Strategy
Today, the implementation of this strategy is in great demand, as it brings real results. So if you are looking for a safe way to get traffic this is what you need.
The essence of this strategy is that you make guest posts on other sites with a mention of your resource. But guest posting has several nuances that you need to know about:
- Choose only those sites with which you have the same target audience. In this strategy, not only the number of backlinks is important, but also their quality. Matching your link with the target audience specifics only contributes to the backlink quality.
- Check the quality of the partner site. Guest posting on low-ranking sites will not bring you positive results and may even negatively impact your SEO.
- Focus not only on quantity but also on quality. One guest post published on an authoritative resource will be better than five posts on low-traffic sites.
To effectively implement this strategy, consider using professional services. This is just the case when outsourcing guest posting strategy and automating it is much better than doing it yourself since you have to find quite a lot of high-quality websites to cooperate with. Guest posting agencies have a good base of sites that are ready to cooperate and can even create content for such sites without your assistance. This will allow you to get results quickly without wasting your time.
- Implement Broken Link Building Strategy
Link building allows you to use a lot of effective tactics and the broken link is no exception. Many people believe that this tactic is not relevant today, but it is not so. More webmasters and specialists are focusing on guest posting, so this strategy fades into the background but this does not mean that you should pass by it.
The bottom line is that you need to find sites that have broken links. The presence of such links negatively affects the site’s ranking and reduces its level of authority. Not all webmasters detect the presence of such links promptly. Moreover, they cannot get rid of them at once, as it would be suspicious for search engines. Therefore, you can offer win-win cooperation to webmasters. They receive the content and you link to your site. If you want to know more about the benefits, find out more here.
- Use Quora to Gain Backlinks and Traffic
Using this platform as part of a backlink strategy is a good option. The essence of this platform is that any user can ask a question, while others will provide answers. You can find all sorts of topics here, which means that this is a great place to share your backlinks regardless of the specifics of your site.
How to use the platform in the context of a backlink strategy? You need to create an account and search for keywords that suit your business. Find a question to which you will have an answer at a professional level or your services can solve the user’s problem. Add a link to your site. It is important that your answers are really useful and not look like spam or advertising of your site.
Try to give a detailed answer, and if your blog has an article that corresponds to the topic, then you can add a link to it so that the user can read more on this issue in this article. However, you should never start your answer with this. You can make a short answer according to your article so that the user understands whether your article will help him or not.
This will allow you not only to get backlinks to your site but also to attract potential consumers. This platform has a worldwide audience, which means that your site can receive excellent and high-quality traffic.
P.S. Some site owners focus on this platform especially. They hire writers who monitor questions on the platform, then write quality articles in which the user can find useful information and promote the article by answering questions.
The Bottom Line
If you want backlinks to bring you good results, then you shouldn’t use just one method. First of all, testing will allow you to understand what works best. Secondly, the above tips combined together in a holistic link-building strategy will bring you good results.
Nancy P. Howard has been working as a journalist at the online magazine in London for a year. She is also a professional writer in such topics as blogging, SEO and marketing.
