AT&T is excited to bring the highly anticipated Samsung Galaxy S25 series, including the Samsung Galaxy S25, Galaxy S25+, and Galaxy S25 Ultra to new and existing customers.
The new Samsung Galaxy S25 series simplifies life with advanced Galaxy AI+ features like Now Brief2, which offers personalized insights and tips. The Cross App Action3 feature allows users to manage multiple tasks with one command. The series also enhances video capture with Audio Eraser4 and boosts gaming performance with a next-gen processor and a clear, vibrant display, making it a versatile and powerful choice for users.
This lineup of devices will be available for pre-order starting today, with availability for in-store and online purchase at att.com beginning Feb. 7.
AT&T invites new and existing customers to take advantage of AT&T’s incredible offers:
- New Samsung Galaxy S25 Ultra for $0 with your choice of our most popular plans. With eligible phone trade-in.5
- New Samsung Galaxy S25+ on us with eligible trade-in. Any year, any condition.6
- New Samsung Galaxy S25 on us with eligible trade-in. Any year, any condition.6
- Plus, get a Galaxy Watch FE 24 and Tab A9+ 5G for $0.99/mo. each when you buy with an eligible Samsung smartphone. 7
- Existing Unlimited Your Way customers can get this deal without changing or upgrading their plan.
The AT&T Experience
- Our Promise: With the AT&T Guarantee, wireless and fiber consumer and small business customers get the connectivity they depend on, deals they want, and the prompt, friendly service they deserve. All guaranteed, or we make it right. We’ll fix any network interruptions fast and credit you for a full day of service. See att.com/guarantee to learn more.
- Upgrade your Device Every Year: Customers who purchase a new Samsung Galaxy S25 series with an AT&T installment plan can add Next Up Anytime and upgrade to get the latest Samsung Galaxy every year.8
- Performance Data: Only AT&T customers can easily enhance their wireless connectivity with AT&T Turbo for just $7/mo. per line on eligible plans.9 Get more reliable video chat and improved network stability to connect with family and friends, maximize productivity, livestream engaging content, and level up your gameplay.
- Choice is yours, Guaranteed:Mix and match any of our best unlimited plans and get our best deals with Unlimited Your Way®.9
- Free ActiveArmor Mobile Security Included: The most comprehensive security to help stop spam and scams. The app is preloaded on the Samsung Galaxy S25 series. Activate to block spam calls and texts, get data breach alerts and more.
Samsung Galaxy S25 Product Features
Elevate your life with the new Samsung Galaxy S25 Series.
- Cross App Action: Multiple tasks with one ask. Seamless action across apps.3
- Now Brief: Personalized insights and tips based on your schedule.2
- Night Video with Audio Eraser: Capture vibrant videos in low light and minimize unwanted noises.4
- Next-gen processor: Power through your day with fastest, smoothest, most powerful Galaxy processor.
- Screen Display: Immerse yourself in lifelike gameplay with the vivid display.
Additional Offers
- AT&T Business: New and existing AT&T Business customers can also take advantage of the above deals! And through Feb. 6, AT&T Business customers can pre-order the Galaxy S25 from $149.99, the Galaxy S25+ from $249.99 and the Galaxy S25 Ultra from $519.99 with a two-year service commitment.10 Plus, business customers who order through Premier can save up to $100 on their new smartphone when purchasing on a two-year agreement.11 For more details, visit business.att.com.
- FirstNet Ready: Since the Samsung Galaxy S25 Series is FirstNet Ready®, first responders will have truly dedicated coverage and capacity when they need it and unique benefits like always-on priority and preemption – helping them save lives and protect their communities no matter the emergency.
- AT&T Appreciation: Military, veterans, teachers, nurses, and their families get 25% off our best unlimited plans, starting from less than $27/mo. per line when you get 4 lines.12
To purchase and learn more, please visit:
FirstNet and the FirstNet logo are registered trademarks and service marks of the First Responder Network Authority. All other marks are the property of their respective owners.
+Galaxy AI features by Samsung are free through 2025 and require Samsung account login.
1 Offers vary by device. Restrictions may apply.
2 Displays daily select information from select apps (some apps may require internet connection).
3 Compatible with select apps. Requires Google Gemini account. Results may vary based on input; check responses for accuracy.
4 Compatible with common video formats accessible in Gallery; helps minimize six sounds. (Voice/Speech, Music, Noise, Crowd, Nature, Wind). Utilizes AI; results vary.
5 S25 Ultra 256GB for $0 after 36 monthly credits. Req’s trade-in of $230 or more, purchase on installment plan, and eligible AT&T unlimited plan (min. $75.99/mo. before discounts. AT&T may temporarily slow data speeds if the network is busy.) Other plan options avail., based on account type. Well-qualified customers only. Credits start w/in 3 bills. If svc. cancelled, credits stop & device balance due. For new lines, if svc. on other lines cancelled w/in 90 days credits stop. No credit for optional $10/mo. Next up Anytime upgrade feature, if applicable. $35 Activ./Upgrade, add’l fees, taxes & other charges, & restr’s apply. See att.com/samsung for more details. Offer subject to change.
6 S25 128GB and S25+ 256GB for $0 after 36 monthly credits. Requires trade-in of Galaxy S, Z or Note series smartphone, purchase on installment plan, and eligible AT&T unlimited plan (min. $75.99/mo. before discounts. AT&T may temporarily slow data speeds if the network is busy.) Other plan options avail., based on account type. Well-qualified customers only. Credits start w/in 3 bills. No credit for optional $10/mo. Next up Anytime upgrade feature, if applicable. $35 Activ./Upgrade, add’l fees, taxes & other charges, & restr’s apply. Subject to change. on installment plan, and eligible AT&T unlimited plan (min. $75.99/mo. before discounts. AT&T may temporarily slow data speeds if the network is busy.) Other plan options avail., based on account type. Well-qualified customers only. Credits start w/in 3 bills. If svc. cancelled, credits stop & device balance due. For new lines, if svc. on other lines cancelled w/in 90 days credits stop. No credit for optional $10/mo. Next up Anytime upgrade feature, if applicable. $35 Activ./Upgrade, add’l fees, taxes & other charges, & restr’s apply. See att.com/samsung for more details. Offer subject to change.
7 Galaxy Watch FE 24 and Galaxy Tab A9+ 5G for $0.99/mo. each after 36 monthly credits. Watch and Tab each req. new line of service. Req. purchase on installment plan and eligible AT&T wireless services ($60/mo. before discounts for phone, $10.99/mo. for watch and $20.99/mo. for tablet.) Well-qualified customers only. Credits start w/in 3 bills. If svc. cancelled, credits stop & device balance due. For new lines, if svc. on other lines cancelled w/in 90 days credits stop. No credit for optional $10/mo. Next up Anytime upgrade feature, if applicable. $35 Activ./Upgrade, add’l fees, taxes & other charges, & restr’s apply. See att.com/samsung for more details. Offer subject to change.
8 Req’s purchase of eligible smartphone on AT&T Installment Plan with extra $10/mo. Next Up Anytime feature, qual. credit and elig. svc. Upgrade elig. with qual. turn in. $0 offer may not be available on latest Samsung phone. Next Up Anytime feature may be discontinued at any time. Limits & restr’s apply.
9 Eligible plans: AT&T Unlimited Premium® PL, Unlimited Extra® El, or Unlimited Elite® (elig. under UYW group plans only). Req’s compatible plan & device. Coverage not available everywhere.
10 Available to qualified business customers. Wireless service is required and is extra. Up to $50 upgrade fee, early termination fee, other fees, taxes, charges & restr’s apply. See business.att.com for more details.
11 New lines or upgrades. Req’s purchase of a new eligible smartphone (excludes AT&T Certified Restored) w/a new 2-yr svc. commitment on elig. qualified postpaid voice and data plan (minimum $70/mo. for new AT&T Business Unlimited Standard before discounts). Other qual. plans available. Existing customers can add to elig. current plans. Up to $100 discount applied at checkout. Final discounted device price will not be less than $0.99. Visit AT&T Premier at att.com/premier for details. Purchase, financing & other limits & restr’s apply.
12 Req’s proof of eligibility, AT&T Unlimited Starter SL plan, eligible AutoPay & Paperless bill. Includes 25% wireless discount. Taxes and fees extra. Restrictions apply.