The Bar
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BOLD FLAVORS, UNLIKELY DUOS: NEW SMIRNOFF SMASH VODKA SODA BRINGS AN UNEXPECTED PICKLEBALL SMASHUP TO THE VEGAS STRIP
While the world anxiously awaits Super Bowl LVIII, another fierce competition is set to take Las Vegas by storm. Smirnoff and the hip-hop superstar Saweetie are bringing bold flavors and duos to Sin City ahead of The Big Game to unveil NEW Smirnoff SMASH Vodka Soda to the world. Available in four deliciously daring flavors at just 100 calories each, the first-ever ready-to-drink vodka soda from the…
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ABSOLUT ENTERS INTO THE READY-TO-SERVE CATEGORY WITH NEW ABSOLUT COCKTAILS LINE
As a brand born to mix, Absolut is entering the Ready-to-Serve category with its new Absolut Cocktails line with flavors Vodka Mojito and Raspberry Lemonade. As the #1 premium imported vodka1, Absolut’s latest mixology innovation delivers bar-quality cocktails that are refreshingly tasty with a twist and in a convenient format that saves the time and preparation that goes into making cocktails. Absolut’s latest innovation allows…
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LONGMORN SINGLE MALT WHISKY LAUNCHES TWO EXPRESSIONS IN THE U.S.
Longmorn, a Scotland Speyside single malt Scotch, is proud to begin another chapter in its 130-year history of craftsmanship with the introduction of two new whiskies and the unveiling of a contemporary new appearance. Unmatched in its refined craft and flavor, Longmorn has made the commitment to release single malt whiskies matured for no less than 18 years, beginning with the…
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North Coast Brewing Company Announces the Release of its First Ever 19.2-Ounce Beer Cans
Leaving “Damp January” behind, North Coast Brewing Company (NCBC) announces the release of its first-ever 19.2 beer cans. When a 12 or 16 ounce isn’t enough, consumers have another choice. Scrimshaw and Old Rasputin are now available in 19.2-ounce cans. NCBC will also continue to offer these beers on draft and in bottles. Announcing Old Rasputin and Scrimshaw in a 19.2 can.…
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Thunder Bitch Canadian Whisky Liqueur Launches in the U.S., Debuting at Guy Fieri’s Flavortown Tailgate in Las Vegas
Combining premium Canadian whisky, cinnamon, and chili, Thunder Bitch is an exciting new and irreverent whisky liqueur that will make its U.S. debut next month at Guy Fieri’s annual Flavortown Tailgate party during big game Sunday in Las Vegas, February 11. Thunder Bitch Canadian Whisky Liqueur combines premium Canadian whisky, cinnamon, and chili. Thunder Bitch Canadian Whisky Liqueur will make its U.S.…
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ANGEL’S ENVY® UNVEILS CELLAR COLLECTION SERIES VOLUMES 1-3, MARKING THE FIRST TIME THREE WHISKEYS FROM ITS HIGHLY ACCLAIMED CELLAR COLLECTION ARE BEING RERELEASED AND SHOWCASED SIDE-BY-SIDE
ANGEL’S ENVY®, the Louisville-based distiller that produces finished whiskeys, today announces Cellar Collection Series Volumes 1-3. This exclusive release showcases three 375ml bottles from the highly acclaimed Cellar Collection, each featuring ANGEL’S ENVY Kentucky Straight Bourbons finished in distinctive fortified wine casks. The Cellar Collection Series includes ANGEL’S ENVY Kentucky Straight Bourbon Whiskey Finished in Oloroso Sherry Casks, ANGEL’S ENVY Kentucky…
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INTRODUCING TEQUILA DON JULIO ALMA MIEL, A UNIQUELY BLENDED EXPRESSION THAT REDEFINES LUXURY WITH EXCEPTIONAL INNOVATION
Continuing Don Julio González’s legacy of living Por Amor to uphold an unparalleled devotion to craft and product, Tequila Don Julio introduces Tequila Don Julio Alma Miel, an exceptional liquid inspired by the agave honey that comes from the heart of the 100% Blue Weber Agave. This unique blend of Blanco tequila distilled with oven-roasted agave honey and Añejo tequila that has been aged for…
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ABSOLUT® INTRODUCES A NEW ERA OF THE VODKA CRAN™ WITH THE ABSOLUT VODKA AND OCEAN SPRAY® CRANBERRY READY-TO-DRINK RANGE
Today, Absolut® officially introduces the Absolut and Ocean Spray® Vodka Cranberry cocktail in a ready-to-drink (RTD) format now available in the US. Absolut® Introduces A New Era Of The Vodka Cran™ With The Absolut Vodka And Ocean Spray® Cranberry Ready-To-Drink Range The iconic collaboration between Absolut Vodka & Ocean Spray® delivers one of America’s favorite vodka cocktails in a convenient format Inspired by…
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30-Year-Old Irish Single Malt Becomes the Most Expensive Bottle of Whiskey (or Whisky) Ever Sold
The Craft Irish Whiskey Co. has seen a record-breaking start to 2024, selling a bottle of whiskey to American collector Mike Daley, for $2.8m. This world-first sale makes The Emerald Isle, already the rarest triple-distilled single malt in existence, the most expensive bottle of whiskey, or whisky, ever sold. Mike Daley and The Emerald Isle, the most expenseive bottle of whiskey ever sold…
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BARSYS PARTNERS WITH RESERVEBAR TO INTRODUCE AI-POWERED COCKTAIL SUBSCRIPTION SERVICE
Barsys, the cocktail crafting technology company that brings the bar home, is thrilled to announce its collaboration with ReserveBar, the leading e-commerce platform for premium and luxury beverage alcohol, to introduce the Barsys Subscription Box at CES24. Additionally, Barsys is equally excited to share the official launch of the Barsys 360 as well as the addition of David Morton of the Morton’s Steakhouse family and…
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