The Bar
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INTRODUCING SUNSHINE PUNCH: A READY-TO-SERVE COCKTAIL FOR SUMMER SIPPING AND BEYOND
Sunshine Punch, a ready-to-serve cocktail made from orange, creme, rum and vodka, bursts onto shelves. This nostalgically fresh beverage brightens up any gathering with its summer-ready, matte orange bottle design and smooth, citrus taste. Sessionable and shareable, the sun never sets on summer with Sunshine Punch. Sunshine Punch Beyond the bottle, Sunshine Punch is rooted in friendship. What began as the go-to-drink of…
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Maker’s Mark® Launches New Global Campaign: “Make Your Mark”
Maker’s Mark® Bourbon is proud to announce the launch of its new global brand campaign, “Make Your Mark,” which creates a singular lens for all aspects of brand building the world over. The campaign launch is a defining moment as Maker’s Mark pursues its ambition to become an iconic global American whisky brand, expanding on its strong leadership position in North America.…
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UNCLE NEAREST IS LETTING AMERICA’S WHISKEY LOVERS CHOOSE WHICH U.S. STATES WILL BE THE FIRST TO RECEIVE ITS COVETED SINGLE BARREL WHISKEY
Uncle Nearest Premium Whiskey, the most-awarded Bourbon and American Whiskey of 2019, 2020, 2021, and 2022, announced that it will begin distribution of its highly sought-after Single Barrel Whiskey this fall. The rollout will kick off with Uncle Nearest’s ‘Single Barrel Showdown: America’s Choice,’ an online public vote that puts the power in the hands of whiskey fans across the country to determine which…
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Fiero Tequila Expands Pepper-Infused Offering with New Serrano Expression
Calling all spice lovers! San Francisco’s Hotaling & Co. is officially launching the second expression in the Fiero Tequila lineup. Introducing Fiero Serrano Tequila, a bold and unapologetically fiery new pepper-infused iteration that is set to ignite your palate. Naturally infused with vine-ripened serrano peppers from local Jalisco farmer’s markets, Fiero Serrano Tequila has a crisp, fresh taste to elevate your tequila experience. Fiero Serrano Tequila Fiero Serrano Watermelon…
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Labatt Taps into Buffalo Bills’ Glory Days Nostalgia with NEW Throwback Tea featuring the Iconic Red Helmet:
Hey Bills Mafia… Where else would you rather “tea?!” Labatt Blue Light is releasing Throwback Tea, a non-carbonated red raspberry hard iced tea, featuring the iconic red helmet on its packaging. Newly named the official sponsor of Bills Mafia, Throwback Tea brings today’s fans the intensity and nostalgia of the Bills’ teams from the 1990’s while they cheer on their favorite…
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Tequila CAZADORES® Releases Coffee-Infused Tequila: CAZADORES Café
Today, Tequila CAZADORES, award-winning premium tequila brand, has announced the release of a new innovation to their portfolio of tequilas made with 100% agave: CAZADORES Café. The deliciously bold and smooth tequila-based coffee liqueur is now available across the U.S. CAZADORES Café Deep and rich with a subtle sweetness, CAZADORES Café boasts vanilla and chocolate notes created from a finely…
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Celebrate Summer with Junipre, the New Non-Alcoholic Spirit from Great Lakes Distillery
Looking for a new non-alcoholic beverage that actually delivers on taste? So was Guy Rehorst, craft distillery pioneer and founder of Great Lakes Distillery. Enter Junipre, a zero-proof botanical spirit featuring natural flavors derived from juniper berries, ginseng, orange zest, cardamom, chili pepper and coriander. Junipre is zero calories, zero sugar, zero alcohol and 100% OMG. Junipre is a zero-proof botanical…
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Lightly Fantastic: Truly Hard Seltzer Defies Gravity and Expectations With ‘Zero Gravity Bar’
Boston Beer Company’s Truly Hard Seltzer, a leader and innovator in the hard seltzer category, is taking seltzer season to new heights by launching the first-ever Zero-G drinking experience with the Truly Zero Gravity Bar. Drinkers will experience the light, fun, and refreshing flavors of Truly while they sip, float and flip at 32,000 feet in the same zero gravity environment utilized by…
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INTRODUCING FREY RANCH® FARM STRENGTH UNCUT BOURBON
Frey Ranch® Distillery today announced the release of a new permanent expression in its award-winning American Whiskey portfolio – Frey Ranch Farm Strength Uncut Bourbon. Bottled at cask strength, the new non-chill filtered, small batch whiskey is produced using 100% of the slow-grown grains that are grown, harvested, milled, distilled on the Frey Ranch farm year-round. Proudly using the corn, wheat, barley, and rye…
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Black Dog, In Association With Keira Knightley, Unveils Its Rare Whisky Cask Edition
A premium scotch whisky brand, Black Dog, ripe from the success of their association with English actress Keira Knightley, unveils a limited-edition release – Black Dog Wine Cask. The new launch discovers layers of luxury and unravels the distinctive flavors of Scotland to expand a moment into indulgence, offering consumers a requisite Pause To Savour. Black Dog Wine Cask Edition The rare Wine…
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