Toyota
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Autos
The Evolution of a Legend: The All-New 2024 Land Cruiser
When it was originally introduced in the United States in 1958, the Land Cruiser kicked off a tradition of rugged durability that would ultimately cement it as one of the most respected off-road icons in the industry. Back after a brief pause, the all-new 2024 Land Cruiser has stayed true to its roots as an extremely capable off-roader, packed with…
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Autos
All-New 2024 Toyota Tacoma Handles it All in Super Bowl LVIII Ad
Toyota Motor North America (TMNA) returns to Super Bowl LVIII with a 30-second ad celebrating the launch of the all-new 2024 Tacoma. The Tacoma is completely redesigned from the ground up, primed and reimagined to make off-roading dreams come true. “Dareful Handle” features the all-new Tacoma conquering a thrilling array of action-packed off-road adventures, playing on the question, “can you handle…
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Autos
More Than Half of Eligible Lexus, Toyota Models Receive Segment Awards in J.D. Power 2024 U.S. Vehicle Dependability Study Results
J.D. Power released the results of the J.D. Power 2024 U.S. Vehicle Dependability Study, revealing Toyota returned to the top of the corporate rankings with a composite score of 146 (PP100) with 16 of 17 eligible Lexus or Toyota models ranking in the Top 3 of their segments. Lexus retained the top spot overall in the industry with a score…
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Autos
Mazda North American Operations Renews Agreement for Toyota Motor Credit Corporation to Provide Private Label Financing Under the Mazda Financial Services Brand Name
Mazda North American Operations (MNAO) has renewed its agreement for Toyota Motor Credit Corporation (TMCC) to provide private label financing under the Mazda Financial Services (MFS) brand name. Launched in April 2020, MFS entered the market with a commitment to providing the best possible financing solutions coupled with exceptional service to Mazda dealers and customers. Created as a private label…
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Press Releases
CHICAGO AUTO SHOW INTRODUCES NEW AUTOMOTIVE CAREER DAY FOR STUDENTS
For the first time, the Chicago Automobile Trade Association (CATA), producers of the Chicago Auto Show, will host “Driving Future Leaders: Automotive Career Day” at the 2024 Chicago Auto Show on Tuesday, Feb. 13. This educational event is geared towards students, primarily in secondary education, and aims to highlight the vast career opportunities available across the dynamic auto industry. Programming will…
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Autos
Toyota Bringing Battery Electric Vehicle Production to Kentucky
Toyota announced a $1.3 billion investment at its flagship Kentucky facility for future electrification efforts including assembly of an all-new, three row battery electric SUV for the U.S. market. The project brings the plant’s total investment to nearly $10 billion and reinforces Toyota’s commitment to high-quality vehicles and long-term job stability. The investment supports the previously announced future BEV assembly…
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Press Releases
Toyota Supports California Flooding Relief Efforts
Toyota Motor North America and Toyota Financial Services announced efforts to assist those suffering from the impacts of recent storms and flooding in California. Toyota contributes annually to The American Red Cross and SBP, and these funds are utilized to support recovery efforts when disasters strike around the nation. To further assist affected communities, Toyota is matching contributions for donations made by U.S.-based employees to support…
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Autos
Toyota Tacoma Has “More Power for More Play” in New Campaign
Built with more power than ever before, the all-new 2024 Tacoma is completely redesigned and reimagined and ready to take on all the action. Launching today, the “More Power for More Play” campaign highlights the model 2024 truck’s exciting new i-FORCE and i-FORCE MAX powertrains, rugged capabilities, modern technology and features that are guaranteed to amplify life’s exciting adventures and…
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Press Releases
Toyota Signs Eli Manning and Brock Purdy as National Partners and Announces Plans for Super Bowl LVIII as The “Official Automotive Partner of the NFL”
Toyota Motor North America (TMNA) today unveiled a series of announcements and experiences as part of its first Super Bowl activation as the Official Automotive Partner of the NFL. Eli Manning and Brock Purdy named national partners: TMNA today announced that Brock Purdy and Eli Manning have been named as national partners. Both Purdy and Manning will appear in national content…
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Press Releases
Toyota’s Way Forward Fund Announces Grants to Advance Pediatric Research, Care
Toyota Motor North America (TMNA) announces the awardees of grants through its Way Forward Fund, a multi-year initiative aimed at strengthening access to care and injury recovery support for individuals and their families, with an initial focus on children with traumatic brain injuries (TBI). The grant awards will go to: The Center on Brain Injury Research and Training from University…
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