Toyota
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Autos
GR Corolla Shines in Epic “The Shoot” Finale to Video Series
The TOYOTA GAZOO Racing sports car trio is making a blockbuster statement with a tour-de-force of redlines, handbrake pulls, and downshifts in “The Shoot,” the third and final installment in Toyota’s “The Pitch” series. In this episode, viewers rejoin the “creatives” that starred in the first episode who finally get their shot at making a commercial, all while trying to…
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Press Releases
Toyota to Build New Automotive Battery Lab at Michigan R&D Headquarters, Expanding Electrified Vehicle Development Capability in the U.S
Toyota Motor North America, Inc. (Toyota) announced today that it will invest nearly $50 million to construct a new laboratory facility at its North American R&D headquarters in York Township, Mich. to evaluate batteries for electric and electrified vehicles in North America. As part of its evaluation process, the new Michigan battery lab will ensure that Toyota’s batteries meet North…
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Press Releases
Lincoln and Ypsilanti Schools, Toyota, Eastern Michigan University Collaborate to Launch Driving Possibilities in Southeast Michigan
Lincoln Consolidated and Ypsilanti Community Schools, both part of Washtenaw Intermediate School District (Washtenaw ISD), are collaborating with Toyota* and Eastern Michigan University (EMU) to prepare youth for the careers of tomorrow. The southeast Michigan collaboration falls under Toyota’s Driving Possibilities initiative as a five-year phased rollout in Ypsilanti and Lincoln communities. As part of a $110 million initiative dedicated…
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Autos
Toyota Gazoo Racing Driver and Team Principal, Kamui Kobayashi, to Make NASCAR Debut at Indianapolis Road Course for 23XI Racing
Toyota and 23XI Racing announced today that famed Toyota Gazoo Racing driver and WEC (World Endurance Championship) team principal, Kamui Kobayashi will make his NASCAR debut in the No. 67 Toyota Genuine Parts Camry TRD at the Indianapolis Motor Speedway Road Course on August 13. “NASCAR is something different in the culture of motorsports compared to Japan and Europe –…
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Autos
Toyota Ramps Up Commitment to Electrification with U.S. BEV Production and Additional Battery Plant Investment
Advancing its commitment to vehicle electrification and building where it sells, Toyota will assemble an all-new, three-row, battery electric SUV at Toyota Kentucky starting in 2025. The company’s first U.S.-assembled BEV will be powered by batteries from Toyota North Carolina. The new battery plant, which is currently under construction, will receive an additional $2.1 billion investment to support the company’s…
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Autos
2024 Toyota Grand Highlander Touches Down in Driveways This Summer
The 2024 Toyota Grand Highlander is hitting dealerships this summer as the latest and greatest addition to the successful SUV lineup for Toyota. Available in three powertrains across three grades: the well-balanced 2.4L turbo gas engine, the efficient 2.5L hybrid and the ultimate performance-seeking, 362 horsepower Hybrid MAX, the Grand Highlander is perfectly packaged for the road trip ahead. Designed by Calty…
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Press Releases
Toyota North America Recognized in The Civic 50 As A Top Community-Minded Company in the U.S.
Toyota North America* has been named a 2023 honoree of The Civic 50, the annual survey from Points of Light to recognize the top community-minded companies in the United States. This marks the first year both Toyota Financial Services (TFS) and Toyota Motor North America (TMNA) collectively ranked in The Civic 50 as a unified submission. Previously, TFS earned a spot…
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Autos
One Press of the Eco Button in a Toyota or Lexus Can Make a World of Difference
Week-long study demonstrates how any Toyota or Lexus with Eco mode can reduce tailpipe CO2 emissions simply by pressing the Eco or EV button Toyota employees and family members drove more than 400,000 miles in Eco or EV mode during the initiative Eco mode study showed how drivers of different kinds of vehicles can contribute toward carbon reduction PLANO, Texas…
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Autos
2024 Toyota Tacoma is the Ultimate Adventure Machine
Standard i-FORCE turbocharged 2.4-liter four-cylinder engine produces up to 278 horsepower, 317 lb.-ft. of torque. Available i-FORCE MAX turbocharged 2.4-liter four-cylinder hybrid powertrain produces 326 horsepower, 465 lb.-ft. of torque. All-new Trailhunter is a factory-developed overlanding rig built from the ground up with the latest integrated off-road equipment from ARB, Old Man Emu, and RIGID. Baja-inspired TRD Pro debuts segment-first…
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Press Releases
Toyota Research Institute Invests Over $100M in Collaborative Research Program with U.S. Universities
Toyota Research Institute (TRI) today announced the latest results of its collaborative research program with U.S. academic institutions. This initiative has funded $100M of research and generated over 1250 paper submissions since its inception in 2016, making it one of the largest collaborative research programs by an automotive company in the world. The program expanded during 2022 to include 21…
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